Development
Capital campaign, spectrum sale fund new WOSU headquarters
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The open-space building incorporates classrooms, meeting centers and a media learning lab.
Current (https://current.org/category/development/page/6/)
The open-space building incorporates classrooms, meeting centers and a media learning lab.
But to continue growing income and increasing donor value, stations will have to get better at upgrading sustainers.
“There’s something humbling and humiliating about a group exercise class,” said host Anna Sale. “We thought, let’s just get together and do something really fun as a ‘Death, Sex & Money’ community.”
Members ages 58 and younger want access to more on-demand programming, and they’re willing to pay more for it.
The two-year project will develop, test and share best practices for cultivating high-wealth donors.
The comedian is helping out his hometown station during its first months of independence from Antioch College.
Inspiration for the ad-supported channel came from local companies that were looking for digital marketing opportunities.
To answer a reader’s question, we asked NPR and WBUR how they approach advertising on podcasts.
Contributor Development Partnership, a seed investor in roundCorner, received a payout, though financial terms were not disclosed.
The winners are a show aimed at 50-plus viewers and a program about self-improvement.
Fundraising experts project that 2018 will close with a decline in charitable giving from last calendar year, but station fundraisers said the trend isn’t apparent yet.
The previous PBS Funding Standards and Practices document ran 22 pages; the update is just under 13.
Two longtime donors committed the funds as the public broadcaster prepares for the public phase of a capital campaign.
Pledge-free web streams have declined in popularity in recent years, but some stations still offer the option to sustainers.
An initiative to benefit stations would solicit donations on NPR’s digital platforms during a campaign at the end of this year.
More public media fundraisers are working to build planned giving programs, inspired by recent large bequests to stations and the untapped potential of another giving channel.
NPR has yet to promote the feature as it determines how to direct gifts to donors’ preferred stations.
Fundraising consultants address an argument that public radio’s studies of giving habits need an update.
The Target Analytics State of the System report reflects growing listening to public radio news and underscores “startling” payoffs from PBS’ Passport service.
Several public media fundraisers take on a question submitted for our Currently Curious series: Why don’t public broadcasters coordinate on a national pledge drive?