Development
After efforts that fell short, NPR and stations plan new collaboration to land big gifts
|
NPR and 15 stations are developing a fundraising pilot “in a full spirit of co-creation.”
Development
How to recalibrate and press ahead with public media fundraising
|
As donors reassess giving priorities during these uncertain times, we must emphasize our time-tested values and service to local communities.
Development
CPB aids Greater Public initiative to help stations step up major-gift game
|
Greater Public’s Major Giving Academy will launch this fall with 20 participants.
Development
Greater Public unveils pilot program to improve major-gift fundraising
|
The two-year project will develop, test and share best practices for cultivating high-wealth donors.
WOSU Public Media receives $5 million gift
|
Two longtime donors committed the funds as the public broadcaster prepares for the public phase of a capital campaign.
Development
NPR takes another stab at fundraising with stations
|
After years of attempts that fizzled, NPR is reviving efforts to collaborate with member stations on major-gift fundraising.
Development
What’s a major gift in public media? Depends on who you ask
|
At most stations, individuals who contribute at least $1,000 cumulatively over a year are considered major donors. But outside of public media, major gifts involve much larger donations.
Development
Small, midsize stations make progress with major-donor fundraising
|
Small and midsize stations must be especially creative in developing ways to engage and grow their pools of major donors.
Development
Why stations should look to younger sustainers for bequests, major gifts
|
Findings from a new survey suggest that public media should focus on cultivating sustainers for decades to come.