Organizers sought input from public media consultants on best methods for encouraging mobile giving and fundraising on television.
Development
PBS test of social media fundraising raises little but teaches lessons
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The pilot explored whether a social fundraising platform could enhance pledge by providing a new stream for “microtransactions.”
Development
First Look Media and Democracy Fund to provide $12M for investigative journalism
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Grantees include the Center for Investigative Reporting, the Center for Public Integrity and ProPublica.
Development
Farewell, tote bags: PBS Passport draws younger donors as membership reward
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More than a year after its debut, PBS and stations are reaping rewards of the on-demand offering and planning for its future.
Development
Sesame Workshop named semifinalist in $100M MacArthur Foundation grant competition
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Its proposal, one of eight selected as semifinalists, targets children who face violence, limited access to education, loss of loved ones and other challenges.
Development
PBS will help stations convert social media followers to donors during March pledge
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Stations will work with Goodworld.me, a platform that streamlines the process of making donations via Facebook and Twitter.
Development
‘Nova’ sets $2.25M stretch goal for first Kickstarter campaign
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With crowd backing, a science special featuring David Pogue would be distributed to every U.S. high school.
Development
PBS Development, stations to test social media fundraising platform
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A pilot campaign will use Goodworld.me technology to support the March pledge drives of up to 10 stations.
Development
Knight Foundation report: Public radio needs to work harder to adopt digital-first orientation
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“From Airwaves to Earbuds: Lessons From Knight Investments in Digital Audio and Podcasting,” finds that the public radio system is “not yet well positioned for audience-first, digital delivery.”
Development
Knight News Match raises more than $1.2 million
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“This is yet another sign that the public is willing to pay for quality journalism,” said Jennifer Preston, Knight Foundation’s VP of journalism.