Development
Get tips on how to boost online revenue from our webinar on digital fundraising
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As part of our “Focus on Membership” series, three experts discuss the nuts and bolts and bigger picture of effective digital fundraising.
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As part of our “Focus on Membership” series, three experts discuss the nuts and bolts and bigger picture of effective digital fundraising.
Our “Pathways to Philanthropy” webinar included essential elements of a successful pitch and mistakes to avoid.
“We spend a lot of time thinking in the clouds and being a little more highbrow and not coming out of those offices and coming down to the people,” said Nikki Swarn, GM and PD at The Drop. “So many public media stations don’t make that entry point as simplistic as it could be.”
“If new donors continue declining overall, that means retention of those donors is going to be more important than ever.”
A 2020 study of stations’ online donation practices revealed that public media is woefully behind other nonprofits.
The station has created a new “annual sustainer” option for Passport donors to automatically renew their memberships.
The William D. Wells Fund, established with a legacy gift from a donor who supported the station anonymously for decades, will generate funds for the station’s STEM and education initiatives.
NPM is seeing “millions in return on our investment,” said CEO Gina Garrubbo.
The majority of the funding is supporting the station’s live-events venue.
Filmmakers who search high and low for production money say public media must find ways to increase support for their work.
Public TV saw “incredible growth” in sustainers, according to the donorCentrics Benchmarking Project. Meanwhile, public radio may face a “downward slope” in revenue.
A partnership with a company offering an online tool for composing wills has generated 537 bequests to 10 stations since August.
We’re not sure why, but the average age of Passport donors is changing.
By rethinking what we do for our communities and how, many organizations developed the skills needed to embrace change and improve audience service.
The agency announced $88 million in grants this week.
With pandemic restrictions easing, stations that have relaunched canvassing have seen a 10% increase in average new sustainer gifts.
CEO Steve Bass reflects on a year of fundraising during the pandemic, public media in Oregon and more.
U.S. Postal Service delays caused year-end fundraising mail to arrive late and created customer-service issues at stations.
Downturns were substantial last year, but stations have attracted new clients and are hopeful for the return of top clients.
The planned gift was made as part of a larger university fundraising campaign.