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Current - For people in public media

Current (https://current.org/tag/passport/)

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Passport

Development

How WETA focuses on improving retention to boost value of Passport donations

By Jeff Regen, Alicia Salmoni, Senior Director of Direct Response Fundraising (WETA) and Brandon Hemel, Senior Director of Data Strategy and Management (WETA) | September 20, 2021

The station has created a new “annual sustainer” option for Passport donors to automatically renew their memberships.

Programs/Content

Passport viewers get many more streaming options with infusion of APT shows

By Sherrie Negrea, Freelance Contributor | September 17, 2021

A partnership between American Public Television and PBS will dramatically expand the catalog of programs available for streaming on PBS Passport and the PBS Video app.

Development

Answering Passport’s age-old question

By Dan Atherton, Associate Director of Business Data & Analytics (Contributor Development Partnership) | June 22, 2021

We’re not sure why, but the average age of Passport donors is changing.

Development

PBS expands one-click donations to Amazon Fire TV

By Julian Wyllie, Reporter | September 11, 2020

Officials say the initiative will make it easier for users of the platform to support stations.

Development

Membership fundraising held its own in first weeks of coronavirus lockdown

By Michal Heiplik, President and Co-Founder (Contributor Development Partnership) | May 18, 2020

CDP’s analysis of early 2020 fundraising shows sustainers are living up to their name.

Development

Study for PBS calls on stations to embrace collaborations in managing Passport

By Dru Sefton, Senior Editor | July 3, 2019

PBS commissioned a report to examine staffing needs and shifts for digital fundraising work required to support and improve Passport at stations.

Development

Growth in sustainers helped stations hold on to more donors in FY2018

By Deb Ashmore, Senior Analytics Consultant (Blackbaud) | June 28, 2019

But to continue growing income and increasing donor value, stations will have to get better at upgrading sustainers.

Development

Annual fundraising study finds significant gains for both radio, TV stations

By Deb Ashmore, Senior Analytics Consultant (Blackbaud) | June 26, 2018

The Target Analytics State of the System report reflects growing listening to public radio news and underscores “startling” payoffs from PBS’ Passport service.

Tech

Digital team narrows search for developer of universal pubmedia sign-in

By Dru Sefton, Senior Editor | May 31, 2018

At the PMBA Conference, KQED Chief Digital Officer Tim Olson discussed plans for a shared digital infrastructure for public media.

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