Development
With more freedom on podcasts, pubmedia producers seek middle ground on commercial tone
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To answer a reader’s question, we asked NPR and WBUR how they approach advertising on podcasts.
NPR
NPR White House reporter Scott Horsley moves to business desk
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Scott Horsley replaces John Ydstie, who retired in November.
System/Policy
If public radio’s smaller stations vanish, we all lose
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“The ice is melting beneath our feet with the current business model,” writes a station leader.
Quick Takes
New NPR tool provides richer data about podcast listening
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Remote Audio Data aims to help podcast creators and advertisers better understand their audiences.
System/Policy
Radio leaders applaud NPR’s Mohn for commitment to stations, look to successor to continue efforts
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Mohn’s commitment to stations at NPR “is ingrained in that organization as a strategic imperative,” said one station GM.
System/Policy
NPR CEO Jarl Mohn will step down in 2019
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Mohn will continue to work with NPR as president emeritus, building relationships with donors.
People
NPR’s Ydstie to end his 44-year career, and other comings and goings
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Economics Correspondent John Ydstie, who joined NPR in 1979, will retire Friday.
Quick Takes
NPR asks FCC for flexibility in aiding radio stations affected by TV repack
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In comments filed Wednesday, the network said eligible expenses proposed by the FCC “should be considered an initial provisional list of common anticipated expenses rather than a definitive catalog of all eligible reimbursable expenses.”
NPR
Journalist says NPR nixed story because she speaks with an accent
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“Several people” at NPR apologized to Gisele Regatao after her story about an art exhibit was rejected.