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David Giovannoni

Programs/Content

For their listeners, NPR News stations are the last thing worth listening to on the radio

By David Giovannoni, President (AudiGraphics Inc.) | March 11, 2021

Nielsen data shows that listeners are finding the programming on NPR News stations more important in their lives than ever, and by extension, more worthy of support.

System/Policy

Giovannoni: Listening dynamics of core NPR News listeners ‘are shifting in the wrong direction’

By David Giovannoni, President (AudiGraphics Inc.) | July 20, 2020

Three full months into the COVID-19 pandemic, listening to NPR News stations remains only 80% of what it was a year ago. Full recovery of the lost listening is nowhere in sight despite a few changes in the margins.

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