Development
Eight things to consider when pledging classical radio this fall
|
The time could be right to emphasize a theme of “peace, calm and quiet.”
Current (https://current.org/category/development/page/10/)
The time could be right to emphasize a theme of “peace, calm and quiet.”
The donation tops off a five-year capital campaign that surpassed a $17 million goal.
The New York station has abandoned traditional on-air campaigns for regularly scheduled pledging four times weekly.
As an audience engagement initiative, Generation Listen is trying to build community by having younger people bring their friends to the table.
Between 2009 and 2013, U.S. funders gave more than $5.5 billion in media grants to more than 10,000 organizations, the report said.
LetsAllDoGood aims to help WGBH reach core givers.
RadioPublic joins a cadre of startups choosing the new hybrid structure.
Public broadcasting clients can opt into the screening service at no cost.
The website filed for nonprofit status with the IRS June 1 and can begin operating as a nonprofit immediately.
Through June, the station is using social media to encourage listeners to give by posting a video of themselves singing the Beatles rock classic, “With a Little Help from my Friends.”
A two-year, $500,000 matching grant from The Atlantic Philanthropies supports an expansion of MIF’s programming and services for foundations that invest in media.
Food-bank partnerships have been successful for many public stations, but experts say they can have mixed results.
Rather than starting by looking at pubmedia’s content, the students were told to determine the community’s needs by listening to the audience.
The Global Press Institute received $1.25 million from the MacArthur Foundation, its largest grant in its 10-year history.
Our next Currently Curious story will look into the workings of call centers.
Station Manager Paul Hunton says the crowdfunding campaign tapped into a formula that can be scaled to size.
The drive raised over $1 million with only 26.2 hours of on-air fundraising.
PBS execs hope the new service will entice younger viewers to watch more public TV programs and become members.
The gift will support investments in technology and music programming.
Creators of the open-source software call it “a new tool for media and democracy.”