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With improvements coming to PBS’ members-only streaming service, development strategists at the Public Media Development and Marketing Conference advised stations to invest more in digital fundraising.
Even when it’s safe to bring hundreds of conventioneers together in hotel ballrooms, digital meeting platforms will make it possible for more people to participate.
WHYY is undertaking several projects to better understand itself and its audiences so that it can expand its reach to people of color.
Conference attendees bid farewell to outgoing Greater Public CEO Doug Eichten.
Bay Area stations have a unique role in the history of public media fundraising.
Greater Public President Doug Eichten said PBS’s decision “came as a surprise and a disappointment.”
Public media leaders were honored for excellence in fundraising and development.
WLIW’s “Treasures of New York: The Landmarks Preservation Movement” won a New York State Broadcasters Association award for best documentary.
