Programs/Content
How PBS can revive its pioneering spirit by embracing grassroots programming
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“As traditional broadcast gives way to new media, public television needs to dust off its early spirit of scrappy, decentralized innovation.”
NPR data shows staff diversity holding steady as voluntary turnover improves
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The NPR board’s DEI and development committees met last week to discuss diversity data and digital fundraising.
SPONSORED
Project Core: A vision for scale and growth
Over the past three years, CentralCast has been hard at work implementing critical upgrades that lay the foundation for a more resilient and advanced future. And now, the culmination of these efforts is taking shape in our most ambitious initiative yet: Project Core.
Quick Takes
Science lessons from WGBH/NASA collaboration premiere online
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WGBH developed the content with input from 50 teacher advisers.
People
Maggie Martin: Public media is a place for great stories
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In college, Maggie Martin felt invigorated telling listeners what was happening and why it was important.
System/Policy
Gary Knell: Pubmedia’s commitment to local audiences must transcend lip service
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As public media heads into its next 50 years, shifting strategies to focus on content “will require a hard turn and painful decisions that affect finances, people and structures.”
Quick Takes
Charlotte’s WFAE receives $100K grant to experiment on NPR One
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The station will hire an on-demand producer, develop podcasts, create content to serve “diverse audiences” and “uncover unique, untold stories.”
Jobs
To become managers, journalists must let go of independent mindset
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Trainers Judith Smelser and Mike Marcotte discuss the new skills required when a reporter moves into a leadership position.
Obituaries
Carl Bloom, pioneering donor-marketing strategist, dies at 79
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Bloom adapted magazine publishers’ practices of list-buying and direct-mail testing to public broadcasting membership programs.
Quick Takes
After Hurricane Maria, Puerto Rico university shuts down PBS station
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CPB had given $30,000 to help the station recover from hurricane damage.
Quick Takes
CPB gives PBS Kids channel $5.6M for games, outreach
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The interactive game feature should roll out later this year, according to PBS.
Obituaries
Influential public broadcaster John Witherspoon dies at 88
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Witherspoon was the first director of television at CPB.
"The Pub" Podcast
‘The Pub’ #101: How to be a boss
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Trainers Judith Smelser and Michael Marcotte offer tips on everything from time management to planning for crisis coverage, all while dealing with challenging personality types in the newsroom.