Sweetening the deal for partnering stations

NEW ORLEANS — CPB is considering a proposal to allocate $3 million annually over six years to support collaboration among public radio stations, with the amount to be drawn from Community Service Grant incentive funds. The money would support upwards of 20 collaborations among 80 or so stations, each of which would receive an additional $70,000 to $90,000 annually. That financial boost would help stations develop content, streamline operations, plan technology and infrastructure, and undertake other collaborative activities. The program would start in fiscal year 2015 at the earliest. By encouraging collaboration, CPB hopes to “unleash the potential of the network effect,” said Bruce Theriault, senior v.p. of radio, at the Public Radio Regional Organizations Super-Regional Meeting in New Orleans Nov.

Unleash TV grantmakers and creativity thrives

Ron Hull, a leader in Nebraska public television since the 1950s, recommends that CPB consider reinstating the semi-autonomy of its grantmakers in TV programming. That was how CPB’s Television Program Fund was set up in 1982 when he succeeded Lewis Freedman as the fund’s director. Hull bases this commentary on a chapter of his new book, Backstage: Stories from My Life in Public Television, published in October by the University of Nebraska Press. When CPB’s Television Program Fund began operating with a measure of autonomy, it inspired “an outpouring of heartfelt creative ideas from myriad producers, both independents and those at PBS stations,” Hull writes.  

During the 1980s I was the fortunate guy in the right place at the right time when the CPB Board appointed me director of the CPB Program Fund for public television.

Pacifica network broadcasting daylong fundraiser for WBAI

All five radio broadcasters in the nationwide Pacifica network will suspend their regular programming on Nov. 15 from 9:00 a.m. to 9:00 p.m. EST to hold a day-long fundraiser for New York City’s WBAI-FM, which sustained massive damage to its studio and operations during Superstorm Sandy.

Pubcasters battered by Superstorm Sandy

When Superstorm Sandy slammed into the most populated region of the United States Oct. 29, claiming at least 90 lives and wreaking havoc on everything in its path, public broadcasting stations along the Eastern Seaboard couldn’t escape the storm’s wrath.

CPB sets aside 10 percent

The looming political battle over federal spending — and the possibility of across-the-board budget cuts imposed through sequestration — has prompted CPB to alter distribution of Community Service Grants to stations. The change, implemented after CPB execs negotiated an agreement with the White House Office of Management and Budget over possible sequestration of its $445 million appropriation, boosts the amount of money stations will receive in the first of two CSG checks to be issued by CPB for fiscal 2013. But the second batch of checks, to be issued in March, will be much smaller. How much smaller depends on the outcome of the Nov. 6 general election and whether lawmakers and the Obama administration can work out a deal that would forestall some $1.2 trillion in automatic spending reductions required under the Budget Control Act of 2011.

Governing board rejects final bids for San Mateo’s KCSM

Trustees of the San Mateo County Community College District in California have rejected offers from two finalists vying to acquire KCSM-TV, a pubcasting station that was put up for sale in December 2011 after accruing an $800,000 deficit. The two bidders were San Mateo Community TV Corp., aligned with Independent Public Media and headed by former pubcasters John Schwartz and Ken Devine; and FM Media TV Inc., affiliated with Public Media Co., an independent arm of Public Radio Capital. Six entities initially bid for the station. San Mateo Community TV Corp. offered $5.8 million, and FM Media TV Inc. bid $7 million, according to public records that the Bay Area advocacy group Media Alliance posted on its website.

Restructuring at WKYU cuts three jobs, merges radio and TV production

Three staff positions — including that of the television station manager — have been cut at WKYU at Western Kentucky University in Bowling Green. The lay-offs were part of a restructuring that prepares the dual licensee for a potential 10 percent reduction in federal funding. WKYU staff members who lost their jobs are Terry Reagan, development director; Linda Gerofsky, TV station manager; and Dorin Bobarnac, engineer. Thirty-one employees remain at the dual licensee. James Morgese, a veteran pubcaster who took over as director of educational telecommunications at the university earlier this month, told Current that the restructuring includes creation of a single content division and allows radio and television staff to collaborate in producing programs for radio, television and the web.

USDA grants back equipment upgrades at 10 rural pubTV stations

The U.S. Department of Agriculture announced $3.2 million in grants to 10 pubTV operators serving rural areas, assisting with equipment upgrades that will replace aging equipment, strengthen broadcast signals, or build capacity for digital production. The USDA grants are earmarked for digital conversion and were awarded as part of a larger package of federal aid to 24  projects improving broadband access, telecommunications infrastructure and public TV’s digital broadcasts. Each of the pubTV operators have already converted their primary transmitters to digital. In some cases, the grants will help pay for upgrades of older, analog equipment, enhance  their master control operations or strengthen their digital  signals. Since the elimination of the Public Telecommunications Facilities Program, which backed technical upgrades of both public TV and radio stations until Congress zeroed it out in 2011, the USDA funds have become increasingly important for rural pubTV stations.

Presidential sparring puts pubcasting in political bull’s-eye

GOP presidential candidate Mitt Romney’s pledge to defund PBS, which he reiterated during the Oct. 3 televised presidential debate, set off a flurry of advocacy activity by pubcasters working at both the national and local levels. PBS had already spent several months developing its ValuePBS.org site, trumpeting the importance of public TV, and sped up its launch to the day after the debate. Stations sprung into action to alert their viewers and listeners, sending waves of them to the grassroots-advocacy 170 Million Americans website — which has since garnered 50,000 new fans. “Thousands of people are coming to our aid,” particularly on Twitter and Facebook, said Pat Butler, president of the Association of Public Television Stations advocacy organization.

Beyond Big Bird: What is public media’s value today?

When every year seems to bring a new round of threats to public media funding, it’s clear that public media isn’t doing a very good job of asserting its value. Maybe its detractors have more money and better lobbyists, but clearly the “Save Big Bird” tactic is only a Band-Aid, and one that’s getting worn out from overuse.

Pair pursue plans to mount Million Muppet March on National Mall

Two pubcasting fans in different cities who separately conceived plans for a “Million Muppet March” (later renamed Million Puppet March) in support of public broadcasting have teamed up to try to organize the event on Nov. 3 on the National Mall in Washington, D.C.

Michael Bellavia, 42, of Los Angeles, and Chris Mecham, 46, of Boise, Idaho, were watching the presidential debate on Oct. 3 when Republican nominee Mitt Romney said that he would end subsidies to PBS if elected. Even before the debate ended, Bellavia had secured the URL millionmuppetmarch.com, and Mecham created the Million Muppet March Facebook page. “We just merged the two into one effort,” said Bellavia, president of Animax Entertainment, an animation production studio in Los Angeles.

Outside consultant says WDET fundraising spots weren’t unethical

Pitch spots requesting donations for an audio preservation project at Detroit’s WDET did not violate fundraising ethics, according to an accredited fundraising consultant who reviewed the campaign at the station’s request. The spots, which simulated tape decay of recorded music in the station’s library to solicit donations for the preservation project, prompted an internal complaint that WDET had misled listeners about the state of its collection (Current, Sept. 10). WDET General Manager J. Mikel Ellcessor, who approved the spots, apologized to staff and to listeners who donated to the campaign, and pledged to have an independent consultant evaluate the matter. Rick Kress, a credentialed advanced certified fundraising executive retained by WDET, reviewed an audio sample from the spots and other materials generated by the fundraiser — including the letters of apology.