Development
August CDP Index: Inconsistent high-dollar performance, new donor challenges mean rough start for fiscal year
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As audiences decline, pledge has dropped for all station types across the last five years.
Current (https://current.org/current-city/elko/page/170/)
As audiences decline, pledge has dropped for all station types across the last five years.
To succeed in the world of on-demand media choices, public media organizations need to return their focus to creating original local content.
“Let’s hear more authors’ diverse views and voices on-air. Let’s not let video gaming and tablet surfing displace our imaginations exploring books.”
Executives are aiming to get ahead of long-term budget concerns related to the COVID-19 pandemic.
“The power dynamic is off in a way that doesn’t account for the world that we’re in today.”
The efforts come amid personnel controversies and calls for change within the broader organization.
The partnership is mutually beneficial: Wikipedia becomes more reliable, and the American Archive of Public Broadcasting exposes its content to a wider audience.
As stations turn to local music shows and national talk and entertainment offerings, “everyone’s looking for a hit.”
A spokesperson for the station’s licensee said in a statement that the leadership change “represents the first step toward resetting the direction and operation of the station to more closely align with the mission and values of the university.”
Three leaders of major-market public TV stations joined the network’s board.
Entries related to COVID-19, at-home learning, police misconduct and stories of immigrants and incarcerated people rose to the top.
Pennsylvania’s governor recently announced an $8 million grant to Pennsylvania PBS to build datacasting capabilities for the seven-station public TV network to support distance learning in partnership with the Pennsylvania Department of Education.