Nice Above Fold - Page 363
To boost income, podcasters look to partnerships, native ads and listeners
Podcasters are creating business plans that are hybrids of unapologetically advertiser-based funding and direct listener support raised via crowdfunding, which in some cases is cultivated as monthly gifts.Nycklemoe heads Mountain Lake PBS, NPR shifts news staffers, and other comings and goings in public media
Nycklemoe succeeds Alice Recore, who became president in 2003 and retired Dec. 31.Proposed federal budget includes level CPB funding, support for Ready To Learn, new interconnection system
The CPB funds, which are approved two years before being paid out, not only stay at the current level but would include annual increases of roughly 2.2 percent through 2025.
Louisiana network launches online archive of historic video
A new digital archive co-created by Louisiana Public Broadcasting contains more than 500 hours of streamable online video, including civil-rights era broadcasts, Louisiana-themed cooking shows and speeches by political leaders. The Louisiana Digital Media Archive went live Jan. 20 after more than five years of development, featuring videos from both public and commercial broadcasters. “One of our missions is to create TV worth watching,” said Beth Courtney, president of LPB and a 30-year veteran of the station. “If we’ve made 40 years of TV worth watching, it’s worth saving.” LPB inventoried and digitized video artifacts from the civil-rights and World War II eras as part of an American Archives pilot project in 2009, a CPB-funded effort to create a national archive of public television content.Public media women team up to tackle gender inequality in leadership
A group of female leaders has formed a committee to address issues of gender inequality in the executive ranks of public television and radio.How to pick theme music for your show, and how not to
The art of radio and TV theme music and how to improve it.
The Pub, Episode 3: Podcasting tests definition of public media, Indiana governor does too
PRX CEO Jake Shapiro says “the definition of public media . . . has to be stretched.”FCC schedules initial workshops on spectrum auctions
The workshops will run nationwide between February and May.APTS restructures to support strategic goals for state-level advocacy, public service
The Association of Public Television Stations has restructured its staff to align with recently adopted strategic goals, including efforts to promote best practices, increase state and federal funding and support advocacy for the system at large. Two key staffers are stepping up to manage the expanding workload. Kate Riley, director of government relations, has been promoted to v.p., government and public affairs; she will focus on advocacy and state and federal funding. Emil Mara, v.p. for finance and administration, will direct member services. The reorganization follows through on a strategic plan adopted by the APTS board of trustees in November, according to Pat Butler, president.It's WGBH lobstah vs. KCTS salmon in Super Bowl bet
A friendly Super Bowl wager between the top executives of public television stations in Boston and Seattle will yield one a booty of seafood or shellfish after Sunday's game.Former Washington Post editor signs on as CPB ombudsman
Milton Coleman takes over Feb. 1 from Joel Kaplan, a Syracuse University communications professor whose term expires at the end of January.Programmers' APT Marketplace choices include Aussie romantic drama and MST3K
Popular programs included A Place to Call Home, a 13-part series set in 1953 in rough and rural Australia — sort of an updated Outback Downton Abbey.KUT preps ambitious newsmag 'Texas Standard'
Inside a new hourlong weekday newsmag from the Austin, Texas, broadcaster.Donald Mullally, former NPR Board chair, dies at 77
"Mullally's early vision for a symbiotic relationship between NPR and its member stations remains a pivotal turning point for the nonprofit media organization," NPR said in a statement.By the numbers: Public radio continues to gain on public TV in key metrics
A CPB analysis shows that public TV stations are raising more money from fewer members.
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