Current (https://current.org/tag/education-engagement-programs-content-news/)
“This is an event that can bring an entire country together and show people the world in a way that only science can,” says Julia Cort, co-executive producer.
Acquisition of a teen workforce-development program has helped fill a gap in the Pittsburgh station’s educational programming.
Launch of ‘The Music Box,’ including podcast episodes and an online music curriculum, coincides with the station’s annual Summer Listening program.
Two doctors who focus on the relationship between incarceration and public health have teamed up with a Sesame Street Muppet to call attention to the issue. Prompted by Sesame Workshop’s “Little Children, Big Challenges: Incarceration” initiative, the video released in October features two experts on prison health, the creator of the Sesame Workshop initiative and Alex, a Muppet with electric blue hair and an incarcerated father. The video followed the publication of “Sesame Street Goes to Jail: Physicians Should Follow,” an article in the medical journal Annals of Internal Medicine. Drs. Dora Dumont, Scott Allen and Jody Rich called for physicians to pay more attention to mass incarceration and took note of Sesame Street’s involvement.
For participants in these stations’ events, being a nerd is a source of pride.
The five winners of American Graduate’s Raise Up hip-hop and spoken-word competition performed their original poems on the stage of Washington, D.C.’s Kennedy Center during a star-studded celebration Sept. 28. The Raise Up competition aimed to include more young people in conversations about high-school dropout rates. It came about through a partnership between CPB’s American Graduate initiative and Youth Speaks, a San Francisco–based nonprofit that seeks to empower young people through writing and performing. The contest was part of the American Graduate: Lets Make It Happen initiative, which focuses on helping communities reduce dropout rates.
Judges and the public have selected five winners of American Graduate’s Raise Up hip-hop and spoken word competition, which asked students to share original poems about challenges that lead students to drop out of high school. The winners will perform their poems live Sunday at the Kennedy Center in Washington, D.C., at an event hosted by Glynn Washington, host and e.p. of public radio’s Snap Judgment. Each winner will also receive a $5,000 scholarship from the Will and Jada Smith Family Foundation. Raise Up is a partnership between CPB’s American Graduate initiative and San Francisco-based Youth Speaks, an organization that seeks to empower youth through writing and the spoken word. Their national competition was designed to give students a platform for joining the conversation about dropout rates.
Some 800 people attended the Sept. 13 dedication of Public Media Commons in St. Louis, a unique 9,000–square-foot outdoor media environment located between Nine Network and St. Louis Public Radio that features two-story–high video walls and 5-foot interactive touch screens. The $6 million project, funded by local contributions, is a collaboration among the stations and the University of Missouri-St.
American Graduate: Let’s Make It Happen, CPB’s dropout prevention initiative, has awarded another $6.2 million in grants to 33 stations, this time supporting students from the beginning of their academic careers. The funding, announced Aug. 27, targets communities where the high school graduation rate is especially low among students of diverse races, ethnicities, incomes and disabilities, and where students struggle with limited English skills. Under the new grants, stations will work toward developing long-term solutions that begin with early education. “When we started this work, much of the initial focus was on middle- and high-school students,” said Jack Galmiche, president of Nine Network in St.
The initiative will support efforts at 33 stations to raise awareness of the dropout problem.
WVPB-TV is returning to its roots as the Educational Broadcasting Authority of West Virginia as it shifts production priorities from local programming to digital content for teachers. When Scott Finn took over as executive director in February 2013, the board gave him a mandate to “specifically help pre-kindergarten through 12th-grade educators, parents and students,” he said. “That was clear when I was hired.” Finn has an educational background himself, having worked as a sixth-grade social studies and English teacher. So the Charleston-based station is cutting back longtime weekly shows Doctors on Call and The Law Works to occasional productions and focusing instead on new STEAM (science, technology, engineering, art and math) interactive videos to help middle-schoolers think about future careers. Educators specifically asked for the content, Finn said.
PBS will carry content under the banner Stories of Service, and CPB will fund a related community engagement campaign, Veterans Coming Home.
PBS stations need to share more information among themselves as they work to increase their community impact, PBS’s new senior v.p. of station services Juan Sepulveda said at the two-day “Understanding Impact” symposium, convened by the Public Media Futures Forum and the Center for Investigative Reporting April 17 and 18. The forum, which took place at American University, explored how public media organizations can measure and analyze the impact of their work. Sepulveda, who started at PBS in January, said he was still trying to get a sense of how actively stations are working on issues of impact and how much information they’re sharing. So far, he’s concluded that a small number of stations are “doing it right,” he said, adding that “if we’re honest, a big chunk of the system is not.”
Sepulveda saw firsthand the success of digital outreach and community-organizing tactics when he worked to mobilize Texans and Latinos for President Obama’s campaigns. Public TV can apply those strategies to get stations “more directly involved in what’s happening with each other,” he said.
Women and Girls Lead, a public media–based outreach and empowerment program, has evolved into a broader international effort, seeking to drive positive societal change in Kenya, India, Bangladesh, Jordan and Peru. The public-private initiative grew out of the national documentary-based campaign created in 2011 by the Independent Television Service with funding from CPB. It is designed to build engagement around issues such as women’s leadership, violence prevention and economic empowerment. Films presented through the initiative include the five-part Women, War & Peace; The Interrupters, about a Chicago woman working to defuse gang violence in her community; and Strong!, profiling a champion woman weightlifter. More than 50 films have been distributed through the initiative so far, according to ITVS, and they have attracted an audience of more than 42 million through broadcast and online distribution.
This article has been updated and reposted with additional information. Women and Girls Lead Global, a public media–based international outreach program, is helping drive positive change in five countries, participants said last week during panel discussions in Washington, D.C.
The public-private initiative grew out of the national Women and Girls Lead, a 2011 documentary-based campaign created by the Independent Television Service and backed by CPB. Partnering with ITVS in the international effort, which launched last summer, are USAID (the United States Agency for International Development), the Ford Foundation and the humanitarian organization CARE. The March 13 event, “Media as Multiplier: Using Documentary Film to Boost Global Development,” provided a forum for the international development community to discuss the value of using media as a development tool, Kimberley Sevcik, ITVS director of international engagement, told Current. Speakers at the Meridian International Center included New York Times journalist Nicholas Kristof, whose book Half the Sky inspired a four-hour PBS film; Rajiv Shah, who leads USAID; David Ray, head of policy and advocacy for CARE; Judy Tam, e.v.p. of ITVS; and ITVS country engagement coordinators from Bangladesh, Peru, India and Kenya.
The effort to reach the under-30 crowd has had an “experimental” first year, its creator said.
It’s a question that parents and teachers struggle to answer at home and in the classroom: how do we make math fun for kids? The creative minds at PBS Kids have spent the last few years devising a solution to that problem. With Ready to Learn funding provided through the Department of Education in 2010, PBS staff set their sights on creating two math-focused children’s shows. Their answer for the 3- to 5-year-old crowd was PEG + CAT, an animated series that debuted last fall. Produced by Fred Rogers Company, PEG + CAT teaches measurement, shapes and patterns, skills that help the characters solve their real-life problems.
Odd Squad, a live-action math series geared toward children ages 5 to 8, is the latest addition to PBS’s slate of math-based kids’ programming.
At Vegas PBS and WHRO in Norfolk, Va., station leaders developed a “strategy of survival” that evolved into an innovative education-based model for public television sustainability.
A significant chunk of the money will be earmarked for Hispanic families.
Stations work with local partners to identify challenges faced by their communities and to coordinate outreach. Our first in a series about public service in pubTV.