Author: Henry Schneider
Promotional strategy for ‘Black Panthers’ pays off for PBS
The filmmakers’ strategy for engaging an audience was in the works for more than a year.Series hosted by David Eisenhower aims to restore nonpartisan debate to television
The show is marketed as an antidote to the talking points and shouting matches of cable news.Podcasts tied to TV shows pave way for larger strategy at WGBH
Podcasts such as Masterpiece Studio and Antiques Roadshow have given WGBH “a running start” in pushing into the medium.Knight Prototype Fund supports INN, ‘This American Life’ projects
Each grantee will receive $35,000.Public media welcomes president’s proposed budget
The proposed budget would increase interconnection funding by $10 million.Pubcasters fear FCC ruling could deter board members from serving
“This is the nightmare we have been fighting against for years.”Audience Engine creator merges with radio playlist company Spinitron
The merger is the latest step in Audience Engine’s plan to help noncommercial radio stations increase engagement and fundraising.With focus on local service, PBS Charlotte digs out of $1M hole
The station turned a profit last year, two years ahead of schedule.INN names 15 INNovation Fund winners
INN awarded over $400,000 in the fourth round of its INNovation Fund.WNYC’s ‘Note to Self’ takes on information overload
For a second time, the podcast is challenging listeners to change their digital habits.Fans and friends rally to help radio artist Joe Frank
Frank has previously suffered from poor health and faces rising medical bills.‘Sesame Street’ will look different in its HBO debut
In the run-up to the Jan. 16 debut of Sesame Street on HBO, producers at Sesame Workshop are preparing viewers for big changes to ...NHPR boosts revamped political coverage with launch of state elections database
The station has spent almost $2 million to expand political reporting ahead of this year’s election.Pubcasters hope FAA rule changes will ease use of drones
The high cost of pilot licenses are keeping use of the technology out of reach for most broadcasters.Pubcasters take home Creative Emmys, and more awards in public media
The award for outstanding special class program went to Sweeney Todd.
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