We asked attendees at the PBS Annual Meeting in Chicago about their efforts to attract younger audiences.
We want to make it easy for other stations to share local stories while strengthening community ties and developing stronger digital production techniques.
The session aims to take the insights of a white paper on TV news and apply it to the world of public television, which has a unique role to play in the future of TV journalism.
A conversation fabout the engagement activities, impact, and sustainability around the PBS special 180 Days: Hartsville.
Friends IRL! Campaigns That Convert Social Media Enthusiasm to In-Person Participation and Vice Versa
In this session we’re aiming to explore a key question with the explosion of social and digital: How does a station “convert” its social media fans and followers into real-world connections?
The merits of outsourcing membership fundraising with a particular perspective coming from a small station.
This session looks at what PBS resources and programming is available for middle- and high-school students and what stations are doing to work with these audiences.
There is no shortage of great ideas, but making them a reality is not always easy.