System/Policy
Alaska Public Media to expand broadcast reach through acquisition of TV station
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The station, previously a CBS affiliate, reaches more than 85,000 viewers in southern Anchorage.
StoryCorps’ union rallies for reversal of layoffs
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The CWA unit representing StoryCorps workers is challenging how management handled recent layoffs, alleging retaliation.
Programs/Content
Music stations form collaborative to serve communities during coronavirus pandemic
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Public radio’s music stations are showing their listeners — and all radio broadcasters — how quickly they can spin on a dime and create new content, ramp up engagement and increase community support in a time of need.
System/Policy
How the COVID-19 crisis points to a new path forward for public media
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“At this time, when stations are stretching themselves so far, can we reach beyond our known audiences and come a step closer to the promise of serving the broadest public?”
Programs/Content
Amid pandemic, pubmedia’s international reporters get used to ‘a deeply uncomfortable way of working’
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While U.S.-based journalists have adapted to remote reporting as social distancing has shut down American public life, international correspondents are making tough choices, like uprooting their lives to return home or braving the pandemic’s Italian epicenter in journalistic pursuit of the story.
Programs/Content
How Rebecca Eaton’s ‘tailor-made’ role at ‘Masterpiece’ fits with a new strategy for original dramas
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As intensifying competition drives up the costs of British dramas, production execs at WGBH are developing their own ideas for shows that “Masterpiece” could own.
Development
In times of crisis, public media sponsorships provide unique value in brand marketing
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When reaching out to clients, remember that public media sponsorships offer effective ways for companies to build their brands.
People
Michael Smith named CMO at NPR
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Smith replaces Meg Goldthwaite, who stepped down last month.
System/Policy
South Florida PBS withdraws bid to manage Miami’s WLRN
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The station cited the COVID-19 outbreak and a focus on producing related health content.
Development
Stations brace for downturns in underwriting income, seek new clients
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Experts say stations should get creative and find new partners during the coronavirus outbreak.
Programs/Content
Can ‘public podcasting’ maintain its lead?
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The rise of centralizing platforms could pose a threat to podcasts that embody the public media mission.
Programs/Content
National engagement project shifts focus from elections to coronavirus
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America Amplified is working with public media collaboratives to reimagine election-focused engagement projects.