Development
A legend for our times
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When the governor emerged from the sub shop, Susan Farmer was waiting by his limo.
Current (https://current.org/category/development/page/23/)
When the governor emerged from the sub shop, Susan Farmer was waiting by his limo.
Walter H. Annenberg has returned to CPB with $60 million—and a revised educational purpose — a year and a half after pulling the same amount out of the Annenberg/CPB Project. CPB announced June 19 [1991] that the Annenberg Foundation, chaired by the billionaire retired publisher and philanthropist, has joined CPB in a project to help elementary- and secondary-level students learn math and science. May go nonbroadcast
The project is likely to put more of its money into nonbroadcast technologies than the older college-level venture has. “If you take a careful look at that press release, he is not giving his money to public broadcasting,” says an adviser to the Annenberg Foundation. “It is not a broadcasting program from here on.
Virginia public broadcasters and state lottery officials are hoping for a big payoff in audience numbers by televising the state’s lottery prize show. In an unusual arrangement, officials of public television and the state lottery will broadcast Virginia’s Monthly Million, which hits the airwaves Sept. 30 [1989]. Unlike the regular one-minute daily drawings, the half-hour program will be shown once a month and feature eight contestants and “at home” players and offer prizes of between $10,000 and $1 million. For viewers and others who may fear the Old Dominion’s public TV outlets are ignoring public broadcasting’s “mission,” the program is not just a game show.
NPR was shaken, President Frank Mankiewicz and other top managers toppled and some 60 staffers laid off in the network’s 1983 financial crisis. NPR, then largely dependent on federal aid through the Corporation for Public Broadcasting, had expanded activities to generate nonfederal money. But those efforts contributed to NPR’s near-collapse. The U.S. Government Accounting Office found that revenues lagged behind budget, expenditures exceeded budget and management lacked systems to monitor the situation, resulting in a $6.4 million deficit in fiscal year 1983. In this statement, Frederick D. Wolf, director of GAO’s Accounting and Financial Management Division, reviewed factors in NPR’s fiscal crisis and cutbacks that barely enabled it to break even at that point.
The Temporary Commission on Alternative Financing for Public Telecommunications (TCAF) delivered its recommendations to Congress on Oct. 1, 1983, after extensive research, including an Advertising Demonstration Program at a number of public TV stations. Letter of transmittal | Membership of TCAF | Executive Summary
Chairman’s letter of transmittal
To the Congress of the United States:
In accordance with Congress’ direction in the Public Broadcasting Amendments Act of 1981, Public Law Number 97-35, the Temporary Commission on Alternative Financing for Public Telecommunications hereby submits its Final Report. This report describes the Advertising Demonstration Program in which selected public television stations experimented with the carriage of limited advertising. The report includes findings, conclusions, and recommendations to Congress concerning the financing of public broadcasting.
With support building for federal aid to public TV, the advocates of public radio found they had to act quickly to make their case. National Educational Radio, a division of the National Association of Educational Broadcasters, hired Herman W. Land Associates to study the field and its potential. The resulting book, The Hidden Medium: A Status Report on Educational Radio in the United States, was published in April 1967. Overview and Summary
The oldest of the electronic media, going back in service to experimental beginnings as station 9xm in the year 1919, educational radio, almost a half century later, remains virtually unknown as a communications force in its own right. Overshadowed first by commercial radio, then by television, it has suffered long neglect arising from disinterest and apathy among the educational administrators who control much of its fortunes.