Freakonomics Radio will be offered as a weekly, one-hour radio program starting in October, WNYC announced Wednesday.
WNYC will begin distributing the program along with Radiolab, On the Media and its forthcoming collaborative program with The New Yorker this fall.
“Public radio listeners and stations have asked for more Freakonomics on the radio since we began producing audio several years ago,” said Dean Cappello, chief content officer at WNYC, in a press release. “We’re thrilled to make Freakonomics Radio available every week now as everyone looks for ways to keep radio smart and strong.”
WNYC previously produced the program in five-episode runs in 2012 and 2013, which aired on over 130 stations, according to the station. Freakonomics Radio launched as a podcast in 2010.
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Any word on the distribution channel? As in, whether this’ll be available via ContentDepot? PRX? Something else?
It will be available through ContentDepot, according to WNYC.