Education/Engagement
Veterans’ welcome home morphed from doc to project to movement
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Wisconsin Public Television’s LZ Lambeau “welcome home” outreach for Vietnam veterans and their supporters last month was judged so successful that pubcasters in Texas, Oklahoma and Michigan are planning similar tributes to service members. The National Center for Community Engagement has scheduled a webinar June 23, and soon there’ll be a CPB-funded LZ toolkit
For the Wisconsin network’s three-day event, May 21-23, some 70,000 vets and supporters reported to the landing zone, Lambeau Field, home field of the Green Bay Packers. WGVU in Grand Rapids, Mich., has already scheduled LZ Michigan for July 3. “It’s a perfect fit for local stations, to get us into the community,” said Timothy Eernisse, development manager. “We’ve already had people on our Facebook page e-mailing from Ohio and Illinois — regular people off the street, asking how to reach their stations to help plan something like this.