System/Policy
Next PBS chief content officer rules all content— as long as it’s on-air
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After starting the process to hire a new chief content officer, PBS has reduced the purview of the job. The CCO will oversee TV programming but will no longer supervise PBS Interactive and web content. The position also lost oversight over program promotion. Until Current asked about the job description last week, the position said “the CCO will lead the PBS Interactive team.” That wording was from an older job description, spokesperson Jan McNamara said. PBS has now deleted that paragraph and a few other lines from the online document.