Development
Why boosting major giving may be key to pubmedia’s success
Experts say stations should focus more on cultivating major gifts to support their long-term growth.Public media’s fundraising outlook shows signs for hope amid challenges
Radio stations in particular struggled to grow donor rolls last year, according to a new Contributor Development Partnership report. But public media ...Oregon’s KLCC invests in newsgathering with proceeds from $3M campaign
The Eugene radio station will add two reporters and build its digital news coverage.May CDP Index: 7.6% lift in high-dollar gifts powers revenue increases
High-dollar gifts and sustainers continue to be pillars of strength and stability for stations as new donors remain a challenge.Detroit PBS lands $7.5M matching gift as it plans new campus
Detroit PBS revealed May 30 the Fred A. and Barbara M. Erb Family Foundation will match up to $7.5 million as the ...April CDP Index: High-dollar giving boosts revenue in early 2024
Along with high-dollar giving, a stable sustainer population for radio stations and a growing sustainer pool for TV stations and joint licensees ...You can buy Sarah Silverman’s dress in a New Hampshire PBS auction
The actress and comedian has worn the outfit at star-studded events. Apparently, she’s even ripped it.March CDP Index: Passport users decline, but sustainers continue upward trend
In the most recent three-month period, sustainers increased by 6.9% due to an 8.4% increase for TV/Joint stations.February CDP Index: New donor acquisition reaches ‘crisis phase’ for radio
"Investing in diverse donor, listener and digital user acquisition is critical to the future of local public news outlets."GBH receives $5 million grant for ‘The Culture Show’
The grant will help the program expand to YouTube and add a daily podcast.January CDP Index: Stalled high-dollar giving impacts end-of-year revenue performance
In the latest CDP Index, medium-sized stations had the strongest performance in high-dollar gifts, with 1.9% growth.‘In the third half of our show’: ‘Car Talk’, Audience 98 and the value of ...
It’s time to start getting and sharing answers to key economic questions about the radio and digital content we're offering audiences.December CDP index: Membership revenue flattens after six months of growth
National reporting on Giving Tuesday results highlighted flat revenue performance and a 10% decline in donors.Why break producers are the unsung heroes of fund drives
"Success is in the details. Appointing a wise break producer for fund drives respects both staff and listeners."November CDP Index: New donors increase, but growth misses radio
TV stations and joint licensees powered a 5.1% rise in new donor acquisition in the latest Index.
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