WGBH adds on-demand option to its cloud-based PMM system

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WGBH is adding on-demand capabilities to its Public Media Management system. Stations may now opt to access content stored in the cloud using their own master controls.

PMM On Demand is a second version of the cloud-based delivery system that’s a partnership between the Boston station and Sony Professional Services.

WGBH announced May 11 that stations using PMM On Demand can access content using their existing master control technology, “dramatically reducing costs.” The initial PMM, which launched in April 2015, required certain hardware investments for stations.

In another change, the on-demand service may also be purchased on a monthly basis, instead of through a contract.

“We’re continuing to advance the services available through PMM to offer stations greater value and flexibility,” said WGBH CTO Stacey Decker in the announcement.

PMM On Demand, built on the backbone of the Myers system, provides web and mobile access to local and national content. The catalog of rights-managed programming, which is stored and managed on Amazon.com servers, eliminates the work of recording and prepping national shows and promos locally.

PMM On Demand will be compatible with the new PBS Interconnection system and the upcoming broadcast protocol ATSC 3.0.

WGBH and Sony will provide more information at their booth at the PBS Annual Meeting this week in San Diego.