Programs/Content
WVIA leaders plot revival of donated jazz recording label
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Possibilities include a jazz show for NPR and PBS stations, and an HD channel dedicated to the musical library.
Programs/Content
Knell: familiar with dynamics
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NPR’s next president already knows how a strong production house can continue to work with pubcasting stations — and also expand its reach with non-broadcast distribution partners. For nearly 12 years Gary Knell has managed one of PBS’s prize program providers, Sesame Workshop, which made cable deals and vastly enlarged its audience on the Web while keeping the first play of its primo content on PBS. Knell, like his NPR predecessor, Vivian Schiller, as well as recent PBS leaders, wants to play the major original productions in as many venues as possible, though with the member stations continuing to hold an exclusive broadcast window. “It’s radio-first distribution,” Knell told Current, “Then it should be made available more broadly, tweeted and smeeted,” he said, coining a word for additional varieties of social media. “We’ve got to make sure that we’re all over all that stuff.”
Under David Britt, Knell’s predecessor as president of the Manhattan-based production institution, the Workshop negotiated an end to PBS’s exclusive rights to its flagship program, Sesame Street, and in 1999 released older episodes to a cable venture — Noggin, a cable net co-owned with Viacom’s Nickelodeon.
Programs/Content
Two more feeds syndicate jazz to public radio
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Public radio stations shopping for a plug-and-play jazz stream now have double the options to consider, with two newcomers to the field offering mainstream jazz services. Last month KPLU in Seattle/Tacoma announced that it will soon offer its Jazz24 stream, which it now broadcasts online and locally on an HD channel, to stations around the country. KPLU says the channel now draws a monthly web audience of 100,000 listeners, 90 percent outside the Seattle area. Meanwhile, some former hosts and creators of JazzWorks, a service that changed hands in May along with Pittsburgh’s WDUQ-FM, are now offering a jazz service under the name of Pubradio Network, competing with their old channel. Add those to the incumbents — JazzWorks, now operated by WDUQ’s buyer, Essential Public Media, and the Jazz Satellite Network from Chicago’s WFMT.
Programs/Content
Public radio ‘dancing at the edge of change’
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There’s some heavy-duty soul-searching going on in public radio. The Public Radio Program Directors conference, Sept. 20–23 in Baltimore, sidelined its usual celebrations of pubradio’s audience growth and its journalistic ascendency. Instead, participants grappled with big questions about challenges ahead and wondered aloud about how to move forward after a year of political calamity at NPR. Progress reports about ongoing reforms were freighted with a new urgency: giving exposure to innovative new programs, raising stations’ ambitions for local reporting, opening the field to more diverse voices and listeners.
Programs/Content
Two news competitors in deficit, so one buys the other in Buffalo
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Talks exploring a union between two major public broadcasters in western New York state will culminate with the $4 million sale of Buffalo’s WBFO-FM, the dominant NPR News station in the region. WNED, a public TV and radio operation with a weaker AM signal for news, in addition to an FM for classical music, will buy the news station from the State University of New York’s University at Buffalo, retaining its call letters and news format. With the stronger FM news signal, WNED plans to enhance WBFO’s appeal to Canadian audiences, who comprise 68 percent of member contributors to WNED-TV, according to Don Boswell, president. Broadcasting on WBFO’s 50,000-watt signal on 88.7 MHz “gives us the totality of what we need to grow into the Canadian marketplace,” Boswell said. WNED, which has a $23 million endowment from the sale of its second TV channel in 2000, plans to finance the purchase with a loan, he said.
Brooke Gladstone
A comic book to explain media? — a scene so sad that it’s funny
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Long after giving a title to her new serious comic book, On the Media co-host Brooke Gladstone is having to explain it away. When forced into giddy sound-bite mode on The Colbert Report July 26, she was quick to say that The Influencing Machine doesn’t follow the alarmist line you’d expect. “This title is what I want to fight — the popular notion that the media are controlling our minds,” she said. “It’s really a mirror.” Calling the book “Our Harmless Media Lapdog” wouldn’t have fit the book, either.
Programs/Content
Changes at Maine documentary school worry its devoted alumni
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The departure of the entire four-person faculty from Maine’s small but influential Salt Institute for Documentary Studies has caused concern among the school’s alumni, many of whom found their way into public radio via Salt’s unique classes in audio production. The teachers who left have either declined to discuss their resignations publicly or said their reasons for leaving were personal and unrelated. The executive director of the Portland-based school and its board of trustees echo those accounts. That has done little to assure alums, however, who fear that the close timing of the departures suggests problems behind the scenes. “It’s a pretty clear picture that there’s an underlying issue and a reason they all decided to leave,” says Jen Dean, a photographer and Salt grad who has represented alumni in meetings with Salt leadership.
Programs/Content
Appropriation cut, lack of channel doom FM for young Latino L.A.
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Los Angeles Public Media, the CPB-backed startup that hoped to serve a new generation of minority listeners in one of the nation’s most competitive and ethnically mixed media markets, shuttered its operations June 15 after failing to acquire an FM station and secure renewed support from CPB. Radio Bilingüe, the Fresno-based public radio network that oversaw LAPM, disbanded the staff of five and stopped adding material to its website, LA>Forward, launched last fall. Like a number of other forward-looking CPB projects, LAPM became an aftershock casualty of the House-Senate conference committee’s agreement to cut $30 million of CPB’s requested $36 million add-on appropriation for digital projects. CPB had given Radio Bilingüe $2 million in 2009 to start LAPM, and project leaders had hoped for a renewal. “We’re obviously disappointed,” said Hugo Morales, Radio Bilingüe founder and executive director.
Programs/Content
Georgia ramble turns exposé
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Ira Glass didn’t know what he was in for when he walked into the post office in the seaside burg of Brunswick, Ga., and asked the first person he met to name the most interesting character in town. Glass and his This American Life production team had given themselves a special assignment: to collect the best stories they could stumble upon far off the beaten path of their day-to-day reporting routines. They followed the standard operating procedure of the Atlanta Journal’s “Georgia Rambler” columnist Charles Salter, who researched more than 500 columns in the late 1970s by roving around small towns of the Peach State in a company car. Nine of the radio show’s producers and reporters adopted Salter’s technique for an episode that aired last summer. They drew the names of their assigned Georgia locales from a baseball cap, went in-country with mikes and recording equipment and, on fast turnaround, collected a trove of human-interest material.
Programs/Content
Radio joins local probes, ruffles local feathers
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WLRN Radio and the Miami Herald have been collaborating on multiplatform news production for eight years, but the investigative-reporting package that they published this month, “Neglected to Death,” took their partnership to a new level. The package of radio reports by WLRN’s Kenny Malone and articles by Herald reporters grew out of a year-long computer-assisted reporting project that revealed systemic failings in the regulation of Florida’s assisted-living facilities. Over several months, Malone followed up on the Herald investigative team’s findings of incidents of negligence and abuse to produce two character-driven radio features, the first of which aired locally and on NPR’s Morning Edition. Malone’s first piece focused on the case of Aurora Navas, an 85-year-old Alzheimer’s patient and facility resident who wandered outdoors one night without supervision and drowned in 18 inches of water. It was one of many accidental deaths for which Florida regulators failed to probe or prosecute.
Programs/Content
Deep chat: ‘Kudos to NPR for the 11 percent. My focus is serving the other 89 percent’
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For more than 20 years, public radio has followed a winning formula that is often summarized as “super-serve the core.” That is, a station will be most successful with listeners if it picks a specific type of listener — the core audience — and plans its schedule to attract and hold that type throughout the day and the week.Critics of the core audience strategy object that public radio ends up serving only a well-educated and middle-aged slice of the public — recently a cume audience of 11 percent of the population within a week, which is still a large audience by many measures.At a recent NPR Board meeting, Sue Schardt, executive director of the Association of Independents in Radio, made an eloquent plea for public radio leaders to think beyond the current set of program strategies [edited remarks]. To pick up where Schardt left off, Current contributing editor Mark Fuerst pulled together this phone chat among noted producers and programmers who have done their bit to expand the public radio audience. This is an edited transcript. MARK: I’m going to start with one fact, drawn from the headline on Sue’s piece from the March 7 [2011] edition of Current: Public radio is reaching 11 percent of the audience, the American public.
Programs/Content
Panel to NPR: Rein in punditizing
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NPR should have its journalists phase out any long-term contracts for appearances on other media outlets, monitor those appearances more carefully and make clearer distinctions between reporting, analysis and commentary in its programming, the network’s ethics-policy task force advised Feb. 25 [2011]. Bob Steele, head of the task force, presented recommendations for revising the ethics code to the NPR Board last month. Steele, director of the Prindle Institute for Ethics and distinguished professor of journalism ethics at DePauw University and a journalism values scholar with the Poynter Institute, was retained by NPR President Vivian Schiller to head the task force. The 13-member task force included NPR employees, outside journalists and citizens at large.
Programs/Content
Wits: Writers banter, tweeters tap in new MPR variety show
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After a four-show trial run last spring, Minnesota Public Radio is mounting another season of Wits, its concept for a next-generation stage-show broadcast pairing smart, literary humor with contemporary music and powered in part by social media. For the season’s opener, March 25, host John Moe welcomes comedian Patton Oswald and musician Grant Lee Phillips to the stage of MPR’s F. Scott Fitzgerald Theatre, the St. Paul home of A Prairie Home Companion. That performance of Wits will be live-tweeted, webcast with video on Ustream.net, and recorded for statewide radio broadcast. Lineups for subsequent shows, monthly through June 24, will feature pop culture critic Chuck Klosterman, comedian Sandra Bernhard and graphic novelist Neil Gaiman.
Programs/Content
For LPFMers, radio act brings ‘a ton of joy’
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Low-power FM advocates are celebrating a hard-won victory with enactment of the Local Community Radio Act, approved in the last days of the 111th Congress and signed Jan. 4 by President Obama. The law clears the way for expansion of low-power FM stations, a noncommercial licensing category established by the FCC a decade ago but confined to small markets and rural communities by interference-protection rules demanded by full-power broadcasters. Their transmitter power is limited to 100 watts, reaching from three to five miles. Approved with bipartisan support in both houses of Congress, the law gives the FCC more flexibility in assigning channels to LPFMs and resolving interference problems with full-power FMs and their translators.
Programs/Content
New NPR Chair Dave Edwards to name panel on improving net’s services for radio
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Dave Edwards, g.m. of Milwaukee Public Radio (WUWM) for 25 years, who took over this month as chair of the NPR Board, announced a task force that will consider “how we serve the audience through radio programming as well as digital.” The move responds to station leaders’ concerns that NPR’s focus on digital advances has meant that it’s “not spending as much time on radio as we should,” Edwards said. Task force members will “examine the economics of the programming landscape and articulate the role that NPR should play in that space,” he said, building on the recommendations from Station Resource Group’s “Grow the Audience” report and a recent audience study commissioned by NPR Research. “We do a disservice to this work and the American people if we don’t pay attention to that research,” he said at the board meeting. The new chair is recruiting a representative task force, including NPR insiders and outsiders.
Programs/Content
Under-explained firing makes NPR an issue just in time for election
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Top NPR officials may have thought their Oct. 20 decision to dismiss veteran journalist Juan Williams was about journalistic objectivity, but to many outsiders it sounded more like a story of arrogant lefty political correctness. That narrative opened up public radio — and all of public broadcasting — to a political attack that may help the candidates of Fox News and the Republican Party rally their conservative base for the midterm elections Nov. 2. Criticism of the firing was not limited to the partisan right.
Audience
Study sees growth if NPR loosens up, sounds less elite
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A new study for NPR identifies a much bigger potential news audience for public radio if producers craft shows to be more lively and conversational.
Programs/Content
Thinking outside the core
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While our audience stereotypes may be better informed than they were 40 years ago, they can blind us to our potential for growth and change, with equally dangerous consequences. Today there are many indicators that we have room for audience growth on radio if only we expand our view of the potential.
CPB
‘Snap Judgment’: latest in harvest from ’07 Talent Quest
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Snap Judgment, one of three new shows conceived from the CPB-backed Public Radio Talent Quest, has become a whirlwind of multimedia production with the launch of its weekly radio programs in July, live stage shows, and television piloting. “We kind of just go-go-go all the time,” says Mark Ristich, co-executive producer with Glynn Washington, a Talent Quest winner who is host and creator of the series. “We’re going to try to keep the content as fresh as possible, because we’ll lose people if we don’t.”
The small production team is busy creating 26 weekly radio episodes and a series of live storytelling performances, the first of which was recorded in June at San Francisco’s Brava Theater. The performances will be adapted for radio and television programs.
Public TV’s World multicast channel, now in redevelopment at Boston’s WGBH, is considering picking up the TV pilots, which mix segments from the live shows with short films and animations. “We’re going to rock the small screen with the same intensity as we’re rocking the radio,” says Washington, who was one of three contestants who won pilot funding and a shot at public media stardom through Public Radio Exchange’s online talent contest in 2007.
Programs/Content
MPB fires reporter for leaking Fresh Air memo
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There’s one more voice that’s off the air of Mississippi Public Broadcasting following the state network’s cancellation of Fresh Air. Carl Gibson, whose first job out of journalism school was covering the state capitol for MPB, was fired on Friday for leaking an internal memo about the state network’s decision to drop the NPR-distributed show. Gibson was just returning from an assignment covering the Gulf Coast oil spill, he said, when controversy over MPB’s cancellation erupted over the blogosphere on July 15. Friends at the Jackson Free Press, the state’s only alternative newspaper, approached Gibson as a source, and he wanted to help them get the story straight, he told Current. The Free Press’s July 16 story points to the discrepancy between MPB Executive Director Judith Lewis’s official statement describing the “careful consideration and review” given to the decision to drop Fresh Air and the email that Gibson leaked, which was written by MPB Radio Director Kevin Farrell shortly after the axe came down.