People

APM chief McTaggart, seen as competitor, leaves NPR Board

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American Public Media’s president, Jon McTaggart, won re-election to the NPR Board this summer but won’t be taking the seat after all. McTaggart resigned from the board at NPR’s request after an outside legal analysis determined that his promotion to president of APM and Minnesota Public Radio presented a potential conflict of interest with his service on the NPR Board. Since his first election to the board three years ago, McTaggart had been promoted from chief operating officer to chief exec of American Public Media Group, the parent company of APM/MPR. That put him uniquely and simultaneously on the boards of the two largest producers and distributors of public radio programming. Marita Rivero, v.p. and g.m. of WGBH’s television and radio stations, will fill the NPR Board vacancy instead.

System/Policy
Lisa Simeone

News leaders draw hard line on employees’ public comments

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Update, Nov. 10: The NPR Board postponed considering the ethics policy scheduled for its Nov. 10-11 meeting. Spokesperson Dana Rehm said work was not complete on two of the three ethics documents. “Management and the board determined that the best course of action would be to release the guiding principles of NPR’s journalism, the handbook and the employee code of conduct at the same time so we’re in a position to confidently answer everyone’s questions about which principles apply to whom,” Rehm said.

People

Knight-Batten Award, 2011

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NPR social media specialist Andy Carvin received a Knight-Batten Award for innovation in journalism. Carvin, whose job as the network’s senior social media strategist this year evolved into round-the-clock tweeting of Arab Spring protests, received a Knight Batten Award of Special Distinction honoring his pioneering use of Twitter in newsgathering. The Knight-Batten awards panel chose Storify as this year’s Grand Prize winner and honored three other innovators with Special Distinction Awards. The panel selects winners for innovative uses of new technologies in newsgathering and civic engagement. Carvin and his “Twitter community” were both cited for the award.

People

News and Documentary Emmys, 2011

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It’s been a very good Emmy season for indie documentaries on PBS. POV received four of the six statuettes credited to PBS in the National Academy of Television Arts and Science’s Sept. 26 Emmy announcement. Two went to Food Inc., putting it at the top of the documentary and long-form informational programming categories. In a likely first for a Web-based service run by a radio network, NPR Music was honored by the Television Academy for the Project Song video “Moby” as one of two News & Doc Emmy winners for innovation in arts, lifestyle and culture coverage.

System/Policy

Party backs GOP nomination debate at OPB in March

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Oregon Public Broadcasting will produce and provide to NPR and PBS stations exclusive coverage of a Republican presidential debate from its Portland studios March 19, 2012. The 90-minute debate “will come at a critical time in the campaign” before anyone sews up the GOP nomination, OPB President Steve Bass predicted in a memo to stations. “Super Tuesday is on March 6, but delegate counts indicate that it will not be possible for the nomination to be won by any candidate by then. Political observers believe that the nomination contest could very likely go into the late spring.”

The Republican National Committee has officially sanctioned the debate, which “virtually assures the participation of the front-running candidates,” Bass said. OPB is partnering with the Oregon GOP and The Washington Times to present the debate.

Programs/Content

Knell: familiar with dynamics

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NPR’s next president already knows how a strong production house can continue to work with pubcasting stations — and also expand its reach with non-broadcast distribution partners. For nearly 12 years Gary Knell has managed one of PBS’s prize program providers, Sesame Workshop, which made cable deals and vastly enlarged its audience on the Web while keeping the first play of its primo content on PBS. Knell, like his NPR predecessor, Vivian Schiller, as well as recent PBS leaders, wants to play the major original productions in as many venues as possible, though with the member stations continuing to hold an exclusive broadcast window. “It’s radio-first distribution,” Knell told Current, “Then it should be made available more broadly, tweeted and smeeted,” he said, coining a word for additional varieties of social media. “We’ve got to make sure that we’re all over all that stuff.”

Under David Britt, Knell’s predecessor as president of the Manhattan-based production institution, the Workshop negotiated an end to PBS’s exclusive rights to its flagship program, Sesame Street, and in 1999 released older episodes to a cable venture — Noggin, a cable net co-owned with Viacom’s Nickelodeon.

People

CPI hires four, Abumrad gets $500K MacArthur fellowship, three join FCC panel, and more…

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Ellen Weiss, the NPR News chief who took the network’s blame for the Juan Williams affair, has joined the Center for Public Integrity as its executive editor as of Oct. 3, the watchdog newsroom announced. The center is headed by one of her predecessors at NPR, Bill Buzenberg. “Ellen Weiss is one of the best and most creative news executives in the business,” he said in a news release. CPI hired three other top editors, including Christine Montgomery, the center’s new chief digital officer, who was managing editor of PBS.org for two years while it expanded and then sharply reduced its online-news plans.

Quick Takes

NPR back as a House target: Draft bill seeks ban on aid

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The draft for the House Appropriations Committee’s fiscal year 2012 Labor, Health and Human Services and Education appropriations bill, introduced Sept. 29 by subcommittee Chair Denny Rehburg (R-Mont.), would prohibit CPB from funding NPR and requests a report from CPB on how to remove NPR totally from federal funding by 2014. Under the bill, CPB would receive the already-appropriated amount of $445 million for that year, including $6 million for digital projects. Other agencies in the draft bill would fare worse for the year that began Oct. 1.

People

Gary Knell, Sesame Workshop c.e.o., hired as NPR president

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Gary E. Knell, president and c.e.o. of Sesame Workshop for a decade, will start work Dec. 1 with the same titles at NPR, the network announced today. The NPR Board voted unanimously to hire the widely experienced leader of a comparably prominent, esteemed and successful public media institution who had preparatory stints as a legislative aide and in private media and public TV. An NPR spokesperson said Knell would take a reduction pay. His Sesame Workshop compensation came to more than $746,000, NPR’s David Folkenflik reported today [Mark Memmott’s blog].

Programs/Content

StateImpact pilot begins scrutiny of government in eight states

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Pubcasters in three states have started airing reports and posting stories online as the first participants in StateImpact, a large-scale project spearheaded by NPR that could unite the member stations and the network for an unprecedented level of collaborative newsgathering. The objective: to strengthen coverage of state government in all 50 states in coming years. Visit stateimpact. npr.org and you’ll see a map of the United States with three states highlighted in green — Ohio, Indiana and Pennsylvania. Stations in these states have gone live with their own StateImpact sites, with links from the national site.

System/Policy

‘Required’ station fees for web services are just a ‘proposal,’ says NPR Board chair

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Plans to restructure NPR’s digital services to pubradio stations, in the works for months, have finally gotten down to specifics: what NPR will offer, what it will cost and who will pay. Based on prices that NPR has proposed — between $1,800 and $100,000 a year — some stations are now experiencing a new virtual variety of sticker shock. In round robin meetings that began in April, NPR execs have been briefing station leaders on their planned offering, a comprehensive package of technology support, training and content, but some station leaders reacted angrily after a May 12 NPR memo said all member stations would be required to pay fees for the services. Joyce McDonald, v.p. for member and program services, notified top stations execs — the so-called “authorized representatives” who speak and vote on behalf of their stations — of NPR’s plan to begin phasing-in new required digital services fees. The memo coincided with the NPR Board’s May 12-13 meetings in Washington, D.C.

Many misunderstood the message as a statement of board policy and a done deal, when McDonald intended to give station execs advance notice of proposed dues increases for next fiscal year, according to NPR. Reactions posted on the A-Reps message board prompted NPR’s top leaders to backpedal, reassuring stations that no decisions had been made.

Programs/Content

Deep chat: ‘Kudos to NPR for the 11 percent. My focus is serving the other 89 percent’

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For more than 20 years, public radio has followed a winning formula that is often summarized as “super-serve the core.” That is, a station will be most successful with listeners if it picks a specific type of listener — the core audience — and plans its schedule to attract and hold that type throughout the day and the week.Critics of the core audience strategy object that public radio ends up serving only a well-educated and middle-aged slice of the public — recently a cume audience of 11 percent of the population within a week, which is still a large audience by many measures.At a recent NPR Board meeting, Sue Schardt, executive director of the Association of Independents in Radio, made an eloquent plea for public radio leaders to think beyond the current set of program strategies [edited remarks]. To pick up where Schardt left off, Current contributing editor Mark Fuerst pulled together this phone chat among noted producers and programmers who have done their bit to expand the public radio audience. This is an edited transcript. MARK: I’m going to start with one fact, drawn from the headline on Sue’s piece from the March 7 [2011] edition of Current: Public radio is reaching 11 percent of the audience, the American public.

Development

STING: The Right jabs pubradio with NPR fundraiser’s words

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Neither Ron Schiller nor Betsy Liley had eaten before at Café Milano, the upscale see-and-be-seen restaurant in Georgetown, before Feb. 22, when they stepped into an elaborate trap that had been set for them there. The two NPR fundraisers didn’t get the $5 million donation that was discussed by their lunch partners, and the president of NPR didn’t pose for a photo accepting a phony check, but those were the better results of the lunch meeting. They couldn’t have expected that a hidden-camera recording of their talk with two prospective donors would cost Schiller his next job, put Liley on administrative leave, trigger the ouster of NPR’s president and severely undercut support for federal aid to public broadcasting. Two weeks later, March 8, the consequences began tumbling into sight as right-wing activist James O’Keefe’s video of their lunch meeting spread virally on the Web.

People

NPR loses c.e.o., its third exec swept away by political tornado

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One day after denouncing her top fundraiser and nine weeks after asking her news chief to resign, NPR President Vivian Schiller stepped down today at the request of the NPR Board. She fell victim to a series of executive mistakes and mishaps that muddied NPR’s reputation in a poisonously partisan runup to key federal budget votes affecting public broadcasting. Schiller, who made extraordinary progress in crafting a digital service strategy for NPR and its local stations since arriving in January 2009, ultimately took the fall for her management team’s political errors during an unaccustomed moment of scrutiny. After the controversial firing of former news analyst Juan Williams last fall, Schiller seemed to recover from the missteps that put public radio in the crosshairs of Republicans who went on to take the House majority in November. She and other public radio leaders may not have seen the Williams firing fiasco as a warm-up for a protracted, no-holds-barred fight.

AIR

Are we here for 11% of the public or for all of it?

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Usually the only speakers in the “public comment” period after an NPR Board meeting are several regional reps of stations, but they were joined Feb. 25 by Sue Schardt, executive director of the Association of Independents in Radio. Schardt spoke extemporaneously to the board and NPR execs about how public radio could address criticism that has undercut its case for continued federal aid. This is an edited transcript. I speak as someone who has 23 years of experience in the industry.

APTS

Public Media Association: NPR and APTS form ‘unified’ lobbying effort during NPR’s troubles, February 2011

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Memos to public radio stations’ Authorized Representatives (AReps) from NPR and APTS about the Public Media Alliance, a new combined TV and radio lobbying effort, Feb. 15, 2011
From NPR’s chair and president
To: AREPS
Fr: Dave Edwards, NPR Board Chair
Vivian Schiller , NPR President & CEO

As you well know in light of this weekend’s news from the House Appropriations Committee, the elimination of federal funding for public broadcasting is a serious threat to the future of over 900 locally run radio stations and 360 television stations — and to the entire public broadcasting economy. To succeed in the face of this challenge we need to make our case forcefully, and use our limited resources wisely. Over the past several weeks, NPR and APTS executives and board members have discussed how we might mount an even stronger advocacy effort. We’ve concluded that our interests and those of the 170 million Americans that rely on public broadcasting each month will be best served by joining forces.

Quick Takes

Fight over NPR funding: is it a “culture war,” or principled debate?

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What’s really at stake in the battle over federal funding to NPR, and how can the field’s advocates make the best case for continued support? Public broadcasters began speaking out last week in friendly venues, testing their message points and strategizing about whether and how to mount a more aggressive campaign to enlist broad public support. At yesterday’s Public Media Camp in Washington, D.C., attendees discussed the political attack with Jay Rosen, press critic and j-school professor at New York University, who participated via Skype in a session on the response to the “culture war.” Rosen, who described himself as sympathetic to the fight to preserve federal funding, called for a blogger — one who works independently and outside of NPR and PBS — to report on the debate, critique press coverage of it, and call out the “most outrageous statements” from the field’s partisan critics. “A blogger’s job is to intervene in public debate and make it smarter,” Rosen said.

CPB

Knives sharpened for renewed assault on CPB

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Bills to defund public broadcasting, or at least any radio network that fired Juan Williams, are beginning to seem like a real threat since the Nov. 2 midterm election gave Republicans a 60-plus majority in the House and a mandate to take huge bites out of federal spending. Last week the co-chairmen of President Obama’s National Commission on Fiscal Responsibility and Reform — assigned to suggest ways to reduce the $13.7 trillion deficit — advised dropping CPB from the budget, along with some vastly bigger federal expenditures that have even sturdier support in Congress (separate story). For conservative talking heads, ending aid to pubcasting would be a high-profile get-tough symbol. And for liberals, giving up CPB could be an attempt to avoid other more widely unpopular cuts.