Current (https://current.org/tag/engagement/)
The Reno station’s engagement efforts have led to authentic interactions with the Spanish-speaking community while delivering critical information.
Reporters are using engagement strategies and a “human-centered” focus to build audience.
Public media’s largest and smallest newsrooms find that coverage shaped by listeners and readers invites more participation and builds trust.
With social distancing making in-person conversations difficult, stations are turning to online platforms to engage with audiences around issues of race and policing.
“The overwhelming response showed me that people don’t just want to be entertained and chat with their friends — they want to learn and grow. They want to engage and make a difference.”
Building on the theme of PBS’ summer schedule, education specialists aim to bring voices of more women into learning media.
Wichita is a ”big little city with real issues and ambitions,” says Sarah Jane Crespo. She created events where listeners learn about and discuss issues affecting the city.
By teaming up with an elementary school, the station drew out residents’ memories and thoughts about an often misunderstood neighborhood.
Informal gatherings with residents of a South Sacramento neighborhood helped Capital Public Radio set the editorial direction for a new podcast while drawing back the curtain on the reporting process.