Tag: Development
PRX taps Janetta Stringfellow as CDO
Stringfellow was a producer before she began working in development.After efforts that fell short, NPR and stations plan new collaboration to land big gifts
NPR and 15 stations are developing a fundraising pilot "in a full spirit of co-creation."NPR’s development chief leaves for West Coast opportunity
Stephanie Witte had held NPR's top development job since 2017.Podcasts’ strong ad sales help NPR reach second year of budget surplus
“I think you can expect the growth that we saw to continue through the first quarter of 2017,” said Bryan Moffett, g.m. ...PBS hires Shane Guiter as development v.p.
Guiter was previously c.o.o. at KCPT.A digital revolution for public radio fundraising
Marketing consultant John Sutton has been forecasting what public radio will look like in 2018, and his predictions, published on his blog RadioSutton ...Basic memberships: More trouble than they’re worth?
Basic memberships offered during pledge drives and in direct-mail appeals are a time-tested enticement for converting pubcasting viewers and listeners into contributors, ...PBS to produce sessions on TV fundraising at PMDMC
Next year’s Public Media Development and Marketing Conference, the annual event organized by pubradio’s Development Exchange Inc., will include a new track ...What feels really good: helping others ‘be more’
‘PBS gives everyone the opportunity to explore new worlds” — this is the meaning that station communications to viewers and donors should ...Florida, Minnesota donors question sale of favorite stations
Fans of two now-defunct college stations are pursuing legal actions against the sale of the stations to Minnesota-based American Public Media Group.Two ...How many listeners donate? One in 12 or one in three?
Which is it? Is the conventional wisdom correct — that one out of every 10 or 12 public radio listeners is a ...