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Project Core: A vision for scale and growth

Over the past three years, CentralCast has been hard at work implementing critical upgrades that lay the foundation for a more resilient and advanced future. And now, the culmination of these efforts is taking shape in our most ambitious initiative yet: Project Core.

Quick Takes

Thursday roundup: Flappy Bert takes to the air, WAMU host skis to work

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• Less than a week after the maker of the wildly popular mobile game Flappy Bird announced he would pull the plug on his creation, Sesame Workshop has introduced the browser game Flappy Bert. The gameplay, where players control a bird as it navigates Sesame Street’s Bert among obstacles, draws heavily on the original. It’s one of several Flappy Bird clones on the market but the only one starring Bert in an 8-bit sheen. • Today marks the premiere of a series of web video specials co-produced by PBS NewsHour and Al-Monitor, a news site featuring reporting and analysis by journalists and experts from the Middle East. The first, posting at 7 p.m. Eastern time, focuses on Syria.

Programs/Content

PandoDaily article questions funding of WNET pension series

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Charges that a public TV reporting initiative about pensions is ethically compromised by its funding sources led to a fiery exchange today between the funder in question and reporter and columnist David Sirota, who leveled the claims in an article for the Silicon Valley news site PandoDaily. Sirota pointed out in his story that The Pension Peril, a two-year reporting initiative produced by New York’s WNET, receives most of its funding from the Laura and John Arnold Foundation. Co-founder John Arnold, a hedge-fund manager and former trader for Enron, has contributed to political campaigns urging state lawmakers to reduce pension benefits for public employees, according to Sirota. WNET largely neglects to disclose the relationship, Sirota wrote, though he did turn up a reference on a Pension Peril report’s web page. According to WNET, The Pension Peril has so far delivered reports for two shows that it produces: PBS NewsHour Weekend, which PBS distributes nationally, and Long Island Business Report, which airs on WNET’s Long Island outlet. The reporting project examines “the deficit in funding for public employees’ retirement benefits,” according to a news release from the station.

Quick Takes

PBS names Betsy Gerdeman senior VP of development

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Betsy Gerdeman, former senior v.p. of development at KLRU-TV in Austin, Texas, has been named PBS’s senior v.p. of development services. She replaces John Wilson, a veteran PBS program executive who resigned Jan. 3. PBS President Paula Kerger announced the hiring Wednesday. “For much of the last 20 years, I have considered public television my home and its employees my family,” Gerdeman said in a statement.

Quick Takes

APTS chief rebuts FCC chairman on technical limits of channel-sharing

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In an exchange with FCC Chairman Tom Wheeler, public television’s top lobbyist sought to dial back expectations for channel-sharing pilot tests involving KLCS-TV in Los Angeles. Patrick Butler, president of the Association of Public Television Stations, responded to a blog post in which Wheeler enthusiastically described the experiment as mapping a “future” of broadcasting in which TV stations use “50 percent less bandwidth to produce a picture with increased quality of up to 300 percent.” “We appreciate Chairman Wheeler’s enthusiasm about the channel-sharing pilot in Los Angeles, and we were honored to have him visit public television station KLCS, where the pilot is being conducted,” Butler wrote in a Feb. 12 statement issued by APTS. “But we should be clear that this pilot is not intended to prove that all broadcasters can get by with half the spectrum they’re currently using.

Programs/Content

KLRU beefs up BBQ With Franklin

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After letting their BBQ grillmaster marinate on YouTube, Austin’s KLRU is taking him to TV. The station will produce the 10-episode series BBQ With Franklin for national pubTV distribution in early 2015, based on a popular series of YouTube videos featuring Austin BBQ legend Aaron Franklin. The YouTube series, launched in 2012 with support in part from crowdfunding and PBS Digital Studios, has racked up more than one million viewers. While the YouTube series is mostly instructional in nature, the TV show will follow Franklin as he travels around central Texas learning about BBQ history and culture. KLRU will continue to produce new web-exclusive episodes concurrently with the broadcast series.

Quick Takes

Morning roundup: SCOTUS sets Aereo date, Burns gets GIF’d

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• The U.S. Supreme Court has set a date for ABC TV v. Aereo, a challenge to the startup service that allows subscribers to watch TV programs over the Internet via miniature antennae. Oral arguments are scheduled for April 21. Though ABC brought the lawsuit, filed in New York and Boston, PBS and New York’s WNET are also among the parties claiming Aereo violates copyright law. • Ken Burns participated in his first Reddit Ask Me Anything session Tuesday as part of the promotion for his new app. He laid out the planned release schedule for his next decade of films: The Roosevelts in September, A History of Cancer: The Emperor of All Maladies and Jackie Robinson  in 2015, Vietnam in 2016, Country Music in 2018 and Ernest Hemingway in 2019.

Quick Takes

Afternoon roundup: Slate snaps up NPR’s Pesca; nonprofits join push to block KMBH sale

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• NPR sports reporter Mike Pesca is leaving the network to host a daily current-events podcast for Slate, Business Insider reports. The show will begin this April. Pesca has co-hosted Slate’s sports podcast, “Hang Up And Listen,” since 2009. He tells BI he will have more license to share personal opinions as a podcast host, something he couldn’t do as an NPR reporter. Slate earns upwards of 10 percent of its total advertising revenue from podcasts and expects to grow that share in coming months, according to BI.