Tag: Audience research
Viewers flock to public TV for news, food shows during lockdown
A spike in audience for “NewsHour" came from viewers tuning in more frequently.Demand for COVID-19 news in March set off wild swings in listener behavior
Most news stations gained AQH Share despite declines in persons listening.CPB funds major research project on teenage media usage
Findings will help public media’s content creators and stations connect with school-aged children and teens.Annual survey highlights ‘big deal’ of smart-speaker adoption
The Public Radio Tech Survey also found strong growth in public radio listening among millennials.Beyond politics, public media audiences and Trump supporters have some things in common
Public radio listeners skew toward the liberal end of the spectrum while PBS viewers are more conservative. But in demographic terms, both ...Atlanta jazz station hopes smoother sound catches on
Atlanta’s WCLK-FM, a jazz station licensed to Clark University, aims to double its audience share with a new approach to programming music ...PRPD honors a co-founder and presents a special award to a key provider of audience ...
The Public Radio Program Directors Association gave its 2012 Don Otto Award to audience researcher Peter Dominowski, who co-founded PRPD in 1987. ...Core value of PRPD: ‘Think audience’
When Public Radio Program Directors Association was formed 25 years ago, the idea that programmers should do things for an audience ...Good news about the splintered TV audience
What you are about to read may sound familiar—like the strategy in public radio, with its emphasis on serving a core audience—but it’s ...‘It just feels like hearts coming out of my head’
What do viewers and listeners have to say about public broadcasting’s purposes? You can work backward from their letters and calls to ...
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