Viewer’s Choice Contest
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This was a user generated contest for ideas for our local TV history series to raise brand awareness for “Colorado Experience,” to increase digital engagement and acquire new audience members. Uses Woobox, an application that integrates with social media to solicit ideas from the public, then host a vote to select the winning episode idea. We produce half-hour episodes on that topic and host a screening of the episode in the hometown of the individual who submitted the winning idea.