Signature Serenade is a special segment during the Jazz 91.9 WCLK membership campaigns where we invite Greater Atlanta dignitaries and influentials to guest host a two-hour segment. We curate wish lists when appropriate, mine data and cultivate relationships. Once we identify and select a series of guest hosts – about 10 individuals – the guest hosts play their favorite Jazz tunes, share memorable moments and help raise funds to support WCLK. Each day during the membership campaign, an influencer hosts the segment along with a WCLK announcer. The series of guest hosts engage in a friendly competition to raise the most funds in pursuit of the coveted Jazz 91.9 WCLK Signature Serenade Silver Bowl.