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Project Core: A vision for scale and growth

Over the past three years, CentralCast has been hard at work implementing critical upgrades that lay the foundation for a more resilient and advanced future. And now, the culmination of these efforts is taking shape in our most ambitious initiative yet: Project Core.

Programs/Content

Analysis finds flat core audience for public radio’s web streams

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A recent analysis of web metrics for NPR member stations’ websites showed continued growth in visits from mobile users along with declines in cumulative audiences and the amount of time web users spent with content. Though web metrics for public radio stations have grown dramatically since 2012, analytics from this spring were especially volatile, said Steve Mulder, director of user experience and analytics at NPR Digital Services, during a May 29 public radio metrics webinar with station representatives. Mulder drew analytics data from 204 stations that operate 415 web streams; together, their online platforms drew 14 million unique visitors and a cumulative audience of 3.3 million listeners from April 2013-14. In a comparison of the year-to-year data, the cumulative audience for pubradio streams dropped 9 percent, Mulder said. And while visitors were listening to a wider variety of content, the total amount of listening time per streaming session remained flat, at about an hour.

Programs/Content

Pubcasting programs spark anthology of ‘Poetic Responses’

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While public broadcasting covers poets and their work, a new anthology may be the first book of poems inspired by public media stories. Poet Robbi Nester of Lake Forest, Calif., edited The Liberal Media Made Me Do It: Poetic Responses to NPR & PBS Stories (Lummox Press), featuring works of 56 poets reacting to segments and programs aired by public stations. Nester answered a few questions by email. This exchange has been edited. Where did the idea for this book come from?

Programs/Content

Downton Abbey creator calls PBS delay in season scheduling ‘madness’

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Downton Abbey creator Julian Fellowes has weighed in on PBS’s decision to delay airing the Masterpiece megahit for months after each season premieres in Britain. And as his countryfolk might say, he is cheesed off. “I want to have simultaneous transmission in America and Britain,” he tells the Telegraph of London. “The difficulty that we have is that people are discussing the series as it happens online before America’s seen it and on the internet we’re all in the same company. It’s madness.”

Then he adds: “It’s what I’d like, but who cares what I think?”

Scheduling Downton is a tricky subject for PBS. The blockbuster costume drama has always premiered in January on PBS, two months after the British airing.

Programs/Content

NPR cancels ‘Tell Me More’, cuts 28 staff positions

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A mandate for a balanced budget and a drive to reduce its production commitments spurred NPR to cancel Tell Me More, one of the few remaining broadcast shows outside of its newsmagazines that the network produces itself. NPR will end the production as of Aug. 1 as part of a broader newsroom restructuring announced May 20. Twenty-eight jobs in its newsroom and library will be cut; eight of the positions are currently unfilled. Tell Me More, a weekdaily program featuring host Michel Martin and focusing on news topics related to people of color, now airs on 136 stations.

Programs/Content

This American Life opts for self-distribution, with PRX as pipeline to stations

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The producers of public radio’s This American Life will take over distribution of their show starting July 1, using Public Radio Exchange to deliver the program to stations. TAL and Public Radio International, its distributor of 17 years, announced in March that they would part ways effective July 1. Under the agreement announced Wednesday, Chicago Public Media and Ira Glass will handle distribution and underwriting, while Marge Ostroushko will be responsible for marketing and station relations. Ostroushko handled those duties before PRI picked up the show in 1997. “We’re excited and proud to be partners now with PRX,” Glass said in a statement.