Engagement
Why live events could be key to classical radio’s survival
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Growing classical audiences is about exposure and engagement. The best live events may attract both current and potential members.
Rep. Marjorie Taylor Greene calls on PBS and NPR CEOs to testify
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The House Subcommittee on Delivering on Government Efficiency is concerned about “blatantly ideological and partisan coverage,” Greene wrote in letters to PBS’ Paula Kerger and NPR’s Katherine Maher.
System/Policy
PBS board approves transfer of $8.1M budget surplus to CEO fund
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Spending on content and marketing in fiscal 2022 was $4.5 million under forecast, primarily due to delays in programming and Ready to Learn grants.
Development
These ‘4 Rs’ are essential to success in underwriting sales
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Many marketers know the “4 Ps,” but these strategies for meeting your clients’ needs are just as important.
People
Comings and goings: CPB elects new board leaders, NPR adds ‘Indicator’ hosts …
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Laura Ross was elected board chair after serving as vice chair since 2020.
Engagement
MPT grants boost local engagement campaigns around Douglass, Tubman documentaries
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Nineteen stations are staging screenings, creating TikTok videos and highlighting student artwork, among other activities.
Programs/Content
Beekeepers sweeten their deal with Colorado Public Radio
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CPR’s partnership with a local startup combines environmental and workplace education.
Engagement
Got a plan to engage Latino audiences? Test your big ideas against this checklist before moving forward
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The costs of bad Latina/o/e/x outreach can be fatal for your organization’s strategy, writes Ernesto Aguilar.
Programs/Content
New PBS series spotlights diversity of performing arts at Kennedy Center
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“The programs are not simple concerts,” says Matthew L. Winer, EP of “Next at the Kennedy Center.” “They are all contextualized with the importance and impact beyond just what is on the stage.”
System/Policy
Blue Ridge Public Radio to expand news service with frequency swap
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The change will allow BPR News to reach an additional 250,000 listeners.
People
Ronnie Agnew to leave WOSU Public Media
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Agnew became the station’s GM after working as executive director for Mississippi Public Broadcasting.
People
Comings and goings: NPR names acting managing editor, master carpenter for ‘This Old House’ retires …
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NPR business desk editor Pallavi Gogoi will step up to acting managing editor of daily reporting.