Author: Dru Sefton
Dru Sefton covers public television and CPB for Current. She has more than 30 years of experience working at daily newspapers including USA Today as well as Newhouse News Service, a Washington, D.C.–based wire service. When she’s not breaking pubmedia news, Dru enjoys being Current’s official staff baker.
Arizona PBS installing seven rural translators
Arizona PBS in Phoenix is bringing seven new digital translators online between June 24 and late September, extending its service to rural ...By Dru SeftonJune 28, 2013National Datacast closing ‘substantial portion’ of operations
National Datacast Inc., which since 1988 has leased data-transmission space to commercial clients on participating public television stations’ analog channels, is closing ...By Dru SeftonJune 27, 2013Next Masterpiece drama set in hospital gynecology unit in 1961
Masterpiece and ITV Studios, production home to Downton Abbey, will partner again on Breathless, a medical drama set in a London hospital’s busy gynecology unit in ...By Dru SeftonJune 27, 2013Neil Diamond to debut song on Capitol Fourth honoring Marathon bombing victims
On A Capitol Fourth, the annual musical celebration of Independence Day on PBS, Neil Diamond will premiere a tribute song for victims of the ...By Dru SeftonJune 26, 2013Amazon, PBS expand content streaming deal
Amazon.com and PBS Distribution are expanding their licensing agreement.By Dru SeftonJune 26, 2013Sesame Workshop trims 10 percent of workforce as financial losses mount
Sesame Workshop, production home to the iconic pubTV children’s program Sesame Street, announced Tuesday that it is laying off 10 percent of its workforce, ...By Dru SeftonJune 26, 2013Nelson swaps WGBH for WQED, Currá takes over for Kelly at WVIA, and more . ...
At dual licensee WVIA in Pittston, Pa., Tom Currá has succeeded Bill Kelly as president and c.e.o.; Kelly will concentrate on the ...By Dru SeftonJune 25, 2013Custom tier coming to PBS LearningMedia digital service
PBS LearningMedia, which delivers free on-demand digital educational resources, is offering a new fee-based custom tier service. So far, nearly 1 million educators ...By Dru SeftonJune 24, 2013President selects broadcaster Gilbert for another term on CPB Board
President Barack Obama last Friday nominated Elko, Nev., news director Lori Gilbert to serve a second term on the CPB Board. She ...By Dru SeftonJune 24, 2013CPB reduces aid to longtime grantees
CPB is reassessing its funding commitments to several grantees that provide specialized assistance and diverse programming to the public TV system.By Dru SeftonJune 24, 2013Downton Abbey gets a Sideways boost
Actor Paul Giamatti (John Adams, Sideways) is joining the cast of Downton Abbey on Masterpiece Classic. He’ll play Harold, the “maverick, playboy” brother of Cora Crawley, Countess of ...By Dru SeftonJune 24, 2013KEET, KIXE in California trying collaboration; each has trouble with NFFS minimums
KEET-TV in Eureka, Calif., could lose its Community Service Grant as soon as September because it is not reaching its minimum non-federal ...By Dru SeftonJune 21, 2013Pubcasters in Colorado join commercial stations for on-air wildfire relief fundraiser
Colorado public broadcasters are among stations uniting for a live on-air fundraiser Thursday for victims of recent destructive wildfires in the state. Denver ...By Dru SeftonJune 18, 2013Public TV shows garner 14 Daytime Emmys; Sesame Street scores six
Programs on public television received 13 creative arts honors and one broadcast statuette in Daytime Emmy Award ceremonies Friday and Sunday in ...By Dru SeftonJune 17, 2013PBS unveils plans for New York-based NewsHour Weekend
PBS President Paula Kerger today told pubTV execs that PBS NewsHour Weekend, a 30-minute broadcast on Saturdays and Sundays, will premiere Sept. 7 from ...By Dru SeftonJune 17, 2013