Author: Dru Sefton
Dru Sefton covers public television and CPB for Current. She has more than 30 years of experience working at daily newspapers including USA Today as well as Newhouse News Service, a Washington, D.C.–based wire service. When she’s not breaking pubmedia news, Dru enjoys being Current’s official staff baker.
TJ Lubinsky secures rights to famed Motown 25 special for public TV pledge
Motown 25: Yesterday, Today, Forever, the famous 1983 special on which Michael Jackson debuted his signature moonwalk and Smokey Robinson reunited with the Miracles, ...By Dru SeftonNovember 20, 2014FCC reps tell CPB board of growing interest in spectrum auction
WASHINGTON, D.C. — An increasing number of public broadcasters have been contacting the FCC in recent weeks for information about participating in ...By Dru SeftonNovember 19, 2014PBS to share coverage of major book fair with online viewers
The coverage from the Miami Book Fair International will stream live on PBS.org, member station websites and WorldChannel.org.By Dru SeftonNovember 17, 2014Incoming Republican chairs include ‘powerful friends’ of public broadcasting, says APTS president
SAN DIEGO — Patrick Butler, public television’s chief advocate on Capitol Hill, wants to reassure broadcasters who are nervous about the incoming ...By Dru SeftonNovember 13, 2014APT offers MST3K episodes to public TV stations
SAN DIEGO — Mystery Science Theater 3000 could be headed for public television. It’s one of some 75 shows that public TV programmers are previewing at ...By Dru SeftonNovember 11, 2014Masterpiece expands hours with “gushing pipeline” of classics, mysteries
Masterpiece will concentrate on bolstering its popular Classics and Mystery! strands with an boost in support from its main sponsor, Viking River Cruises. Executive Producer ...By Dru SeftonNovember 10, 2014PBS chooses Nelson as public affairs v.p., Tri States Radio hires reporters, and other comings ...
Marie Nelson will collaborate with executive producers of icon series and independent producers to develop content and ways to engage audiences across ...By Dru SeftonNovember 7, 2014Indiana pubTV finance manager pleads guilty to stealing station funds
The former finance manager of WFWA-TV in Fort Wayne, Ind., has pleaded guilty to embezzling money from the PBS member station. In a ...By Dru SeftonNovember 5, 2014PBS weighs balance between free, premium access for launch of Plus
PBS is preparing for a pilot run of Membership Video on Demand, a premium service for station contributors, under the new name ...By Dru SeftonNovember 5, 2014Joyce MacDonald joins CPB as first v.p. of journalism
CPB has hired former NPR executive Joyce MacDonald for the new position of vice president of journalism, it announced Tuesday. MacDonald will work ...By Dru SeftonNovember 4, 2014Faith in the Big House documents role of evangelical ministry in prisons
The Louisiana Public Broadcasting documentary focuses on five prisoners as their lives are changed by religious conversion.By Dru SeftonNovember 4, 2014Downton, Roosevelts help boost PBS to fifth in ratings
PBS finished the 2013-14 broadcast season in fifth place among broadcast and cable networks, up from eighth the previous season and 11th ...By Dru SeftonOctober 31, 2014Downton popularity, Sprout sale contribute to $30.7 million budget surplus for PBS
PBS is once again enjoying a budget surplus, thanks in part to the continuing success of Masterpiece’s hit British costume drama Downton Abbey. PBS Chief ...By Dru SeftonOctober 30, 2014Burson-Marsteller executive moves up to chair PBS Board of Directors
The PBS Board of Directors elected Don Baer of Burson-Marsteller Worldwide as its new chair Wednesday, promoting him from vice-chair during a ...By Dru SeftonOctober 29, 2014WNET, PBS Digital Studios team up for new YouTube series
PBS Digital Studios is commissioning the digital media unit at New York’s WNET to produce 40 episodes for two new YouTube series, ...By Dru SeftonOctober 29, 2014