NPR to debut ‘Tiny Desk Radio’
Ted Eytan / Flickr via Creative Commons
Tiny Desk concerts are making a big jump to the airwaves.
NPR announced Monday that Tiny Desk Radio will debut in April on public radio stations.
Each hourlong weekly program will feature three Tiny Desk concerts, stories from the performances and information about the featured artists, NPR said in a press release. The program launches April 17.
It will be hosted by Bobby Carter, host and producer of the Tiny Desk video series, and Alt-Latino co-host Anamaria Sayre.
Tiny Desk concerts, which launched 16 years ago, reaches millions of viewers online. The NPR Music YouTube channel, where the videos are published, has nearly 11 million subscribers. Its most successful videos have more than 100 million views.
“Our team at NPR Music is proud to curate what is likely the most popular video concert series in the world,” said Suraya Mohamed, EP for NPR Music in the release. “Now we are excited to share Tiny Desk performances across the public radio airwaves.”
Tiny Desk Radio is the second digital property that NPR announced this month as expanding to offer a radio broadcast. NPR combined Wild Card with Rachel Martin with It’s Been a Minute for an hourlong radio program.
In that announcement, Yolanda Sangweni, NPR’s VP of culture programming, said that in stations’ feedback for its programming “one request was clear: more joy and more wonder.”
