The Daystar religious network is purchasing KDYW, the former PBS affiliate KWBU in Waco, Texas, according to a filing with the Federal Communications Commission seeking approval for the deal. Licensee Baylor University is getting $250,000 for the station. Facing a $400,000 budget shortfall, KWBU went dark at the end of May 2010. The local nonprofit entity that will own the station is Community Television Educators of Waco, headed by Daystar’s Marcus and Joni Lamb. Its call letters were changed in May.
Having a Mission beats having a Business Model virtually every time.
Retransmission is not a Mission.