Tag: National Public Media
Podcasts’ strong ad sales help NPR reach second year of budget surplus
“I think you can expect the growth that we saw to continue through the first quarter of 2017,” said Bryan Moffett, g.m. ...Tracking metrics expected to improve as podcasts grow
Participants in a panel about digital audio sponsorship shared tips for making money from podcasts.NPR website increases focus on stations, retires pop-up player
The change is accompanied by new sponsorship opportunities on podcasts, on-demand audio and NPR One.Awl author calls for a critical eye on podcast advertising
A public radio producer lays out an argument for how unfettered advertising on podcasts compromises public media's mission.CPB’s Curren to retire, Reveal expands, and more comings and goings in public media
Curren has been CPB’s c.o.o. since 2006.Sponsor churn, ebb in digital cut into NPR’s bottom line
With one of its biggest corporate sponsors pulling back from a multiyear underwriting commitment, NPR has an uphill climb to rebuild its ...Public Interactive repositioned as online utility for the system
Two initiatives led by NPR will soon offer station websites greater automated handling of editorial content and national sales of underwriting to ...
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