PBS weighs balance between free, premium access for launch of Plus

PBS is preparing for a pilot run of Membership Video on Demand, a premium service for station contributors, under the new name PBS Plus. The service will be structured to preserve a window of free access to program streams on PBS.org and to protect stations’ member data, according to Tom Davidson, PBS senior director of digital strategies, during a session at the NETA Professional Development Conference, Oct. 20–22 in Dallas. PBS Plus will go into soft launch in the spring for existing members at seven test stations. Under the full kickoff scheduled for late summer 2015, stations nationwide can begin marketing it to new members.

Joyce MacDonald joins CPB as first v.p. of journalism

CPB has hired former NPR executive Joyce MacDonald for the new position of vice president of journalism, it announced Tuesday. MacDonald will work with Bruce Theriault, s.v.p., journalism and radio, on local and regional journalism strategy, planning and major initiatives. Since January, MacDonald has led National Public Media, a subsidiary of NPR, PBS and WGBH, as interim president. NPM is responsible for corporate sponsorship sales. After joining NPR in 1999, her positions included chief of staff, v.p. of member partnership and director of station relations.

Frank Mankiewicz, former NPR president, dies at 90

Frank Mankiewicz, a former NPR president credited with taking the fledgling network to new levels of professionalism while also overseeing its decline into near-bankruptcy, died of natural causes Oct. 23 at George Washington University Hospital in Washington, D.C. He was 90. Mankiewicz led NPR from 1977-83 after a career in politics, during which he served as Robert Kennedy’s press secretary. It was Mankiewicz’s task to announce the assassination of the then-presidential candidate. According to the Public Radio Archives at the University of Maryland, Mankiewicz also worked as a journalist, wrote four books and a syndicated column and delivered commentaries for television.

Jazz Ambassadors revisits time when Cold War diplomacy got hip

It don’t mean a thing if it ain’t got that swing — and a handy role in a Cold War propaganda campaign. In the late ’50s, U.S. government officials eager to make a case for America’s superiority to Communist regimes found a new vehicle to deliver the message to a global audience. They staged a series of global tours of top jazz musicians to showcase the popular and inclusive art form, promoting the democratic values enshrined in the music while also offsetting the backlash brewing among African Americans fed up with discrimination. Those tours wound down in the ’70s, but a new film next year will revisit their legacy. Presented by New York’s WNET, the 90-minute Jazz Ambassadors will showcase the overseas adventures of jazz legends such as Dizzy Gillespie, Louis Armstrong, Dave Brubeck and Duke Ellington.

Car Talk co-host Tom Magliozzi dies at 77

Tom Magliozzi, half of Click and Clack on NPR’s Car Talk, the Tappet Brothers, died Monday of complications from Alzheimer’s disease. He was 77. Magliozzi and his brother Ray hosted Car Talk for 37 years before it ended production in 2012. The show continues airing in reruns. Doug Berman, the show’s producer, said in a blog post that Tom Magliozzi and his brother “changed public broadcasting forever.”