Nice Above Fold - Page 509

  • Avoid the penalty — don’t lose sight of direct-mail acquisition

    The Super Bowl is over. The boys of summer have just taken the field. And March Madness has only recently subsided. That can only mean one thing to a public media development professional. It’s budget time! Many see this process as a battle more intense, more contentious, than any faced by athletes. Development professionals are asked year after year to bring in more money while spending less. Many chief financial officers are dealing with staggering declines in state, corporate and foundation support. As a result, some CFOs are trying to protect net revenue for the short term by drastically cutting — or even eliminating — their efforts to acquire new members through direct mail.
  • McCarroll to retire from Oklahoma pubcasting network by year's end

    John McCarroll, executive director of the Oklahoma Educational Television Authority (OETA), will retire by the end of the year, he told the authority’s board this week. McCarroll arrived at OETA in 2003 from KLRU-TV, the PBS station in Austin, Texas. His accomplishments include completion of the $12 million digital conversion of the Oklahoma Network, which included replacement of 18 transmitters; a new OETA studio; and two regional Emmy Awards for his work on OETA projects. Dr. James W. Utterback, chairman of the OETA board, said it will form a search committee for McCarroll’s replacement.
  • Universities becoming incubators for news startups, J-Lab reports

    J-Lab has posted an overview of university news websites, with information culled from its meeting last week with three dozen site editors and founders. The schools are becoming incubators for entrepreneurial news startups, according to J-Lab. “The degree to which student production of news stories for these startups is fully integrated in the curricula is still a nut that needs to be cracked,” notes J-Lab Executive Director Jan Schaffer. “But there is no question that students involved in these initiatives are learning not only how to produce stories on a faster turnaround than most classroom assignments, they are also getting firsthand experience in how to operate a news business.”
  • Mediation talks between Jefferson Public Radio and university system start tomorrow

    A mediator will start talks this week between representatives of Jefferson Public Radio and the Oregon University System, which holds the broadcaster’s license, in an effort to settle a dispute over JPR’s leadership structure. Retired federal judge Terry Lukens begins mediation talks tomorrow, according to the Mail Tribune. The university system terminated the contract of JPR Executive Director Ron Kramer in March (Current, April 9). A university audit advised that Kramer’s dual roles as head of the radio station and of a separate fundraising nonprofit had created a conflict of interest. The audit also said that JPR’s fundraising efforts were at odds with the university’s.
  • Extolling public TV’s mission with an edge

      I love standing on a stage — especially in the American heartland — and saying to 500 public television supporters, “Fear is for people who don’t get out much. When we travel, we get out. And, in the same way, when we watch public television, we get out.” There’s a lot of fear being pushed in our society these days, and as I see it, the flip side of fear is understanding. And, like travel, public television promotes understanding. As much as I love to talk about Europe and the value of a journey that takes you outside your comfort zone, I also love to talk about the mission of public TV to challenge us with new ideas — especially if they get us out of our comfort zones.
  • Florida, Nevada pubstations join to live-stream today's transit of Venus

    WPBT2’s Star Gazers, in partnership with KNPB, will live-stream today’s historic transit of Venus from Reno, Nev., starting at 6 p.m. Eastern. The stations, based in Miami and Reno, have previously partnered on other celestial events. During the transit, Venus will pass directly between the Earth and the sun. This will be the last transit of Venus to occur in this lifetime. Viewers can join the conversation here. Bill Dishong, series producer, will provide commentary, and Star Gazers host Marlene Hidalgo will answer questions from the online audience as the transit unfolds.
  • Paul Bartishevich, longtime radio producer, dies at 53

    Radio producer Paul Bartishevich, head of Finger Lakes Productions International, died June 1 at his home in Trumansburg, N.Y., of an apparent heart attack. He was 53. FLPI produced and distributed daily radio programming to NPR affiliates nationwide as well as more than 120 countries and territories via the Voice of America and American Forces Radio. Popular titles, which reflected Bartishevich’s interest in science, nature and technology, included Bird Watch, Nature Watch, Animal Instincts, Ocean Report, Our Ocean World, EnvironMinute and Microbeworld. In 1998, FLPI founded and launched the Radio Voyager Network (RVN), which became the first English-language commercial radio network to broadcast throughout Europe.
  • U.S. terminates support of $20 million Pakistani "Sesame Street" project

    Following reports of corruption, the U.S. Embassy in Pakistan has terminated $20 million in funding for to develop a Pakistani version of Sesame Street, according to the Associated Press, citing a report in Pakistan Today. The USAID money was funding the Rafi Peer Theater Workshop, a local group working on the program with Sesame Workshop. Embassy spokesman Robert Raines confirmed that the funding was terminated but declined to provide details. Pakistan Today, citing unnamed sources close to the project, said “lack of proper planning, mismanagement and financial irregularities have all been rampant throughout the project, leading to an initial delay of a year and a half and finally the suspension of aid.”
  • Publisher, editor of El Paso news nonprofit fired as it awaits 501(c)3 status

    The publisher and editor of Newspaper Tree, a nonprofit newsroom in El Paso, Texas, have been fired “as a result of internal disputes,” leaving just one employee, an investigative reporter, according to El Paso Inc. Newspaper Tree is one of several nonprofit news organizations that have been waiting for more than a year for federal approval of their 501(c)3 status (Current, May 14). It is currently offline due to that delay. Publisher Louie Gilot and editor Reyes Mata III were fired late in May. Investigative reporter Debbie Nathan remains. Newspaper Tree Board President Richard Pineda, an associate communication professor in University of Texas at El Paso, confirmed that Gilot and Mata are no longer employed, but declined to discuss details.
  • Panetta presents Vietnamese official with diary researched by "History Detectives"

    U.S. Secretary of Defense Leon Panetta presented a diary to Vietnam’s defense minister in Hanoi Monday (June 4) from the body of a North Vietnamese soldier killed in a 1966 firefight near Quang Ngai that had been provided to the Defense Department by the pubTV program History Detectives. The diary contains several entries and a photo of two young women, according to PBS. “I’m pleased that History Detectives could, through Secretary Panetta, be part of a continuing process of reconciliation between our nations,” said Wes Cowan, lead investigator for the show. “The diary and photograph are small reminders that the combatants who were lost on both sides were not simply warriors, but real people who will forever be remembered by their loved ones.”
  • Some 14 percent of PBS.org monthly visitors are localized to stations

    Currently about 14 percent of the monthly visitors to PBS.org are localized to a station, reports Kristin Calhoun, director of PBS Interactive, on the PBS Station Products & Innovation blog. Localization overlays have been seen by 4,409,464 site visitors, with 453,301 clicking the “Choose My Station” button. “Think of PBS.org as a big prospecting platform for PBS member stations,” Calhoun writes. “More people declaring an affinity for a favorite station means more touch points for a visitor to PBS.org to engage with their local station. They have direct links to station support pages, custom TV tune-in information and access to their local station’s content via efforts like Project Merlin.
  • Catholic League complains to NPR about coverage of abuse trial

    The Catholic League for Religious and Civil Rights has asked NPR to respond to a complaint about a recent report on a sex-abuse trial involving church officials. The web version of Barbara Bradley Hagerty’s May 27 report opens as follows: “A clergy sex-abuse trial in is reaching a crescendo in a Philadelphia courtroom. One defendant is James Brennan, a priest accused of trying to rape a minor, which is not that unusual.” Bill Donohue, president of the Catholic League, took issue with the “not that unusual” portion of that paragraph. “In this day and age when it is considered taboo to make sweeping generalizations of a negative sort about so many demographic groups, it is astonishing that NPR would allow this bigoted swipe at Catholic priests,” he was quoted as saying in a post on the Catholic League’s website.
  • Host of Iowa PTV's "Market to Market" dies unexpectedly at his farm

    Mark Pearson, host of Iowa Public Television’s nationally syndicated Market to Market, died unexpectedly Sunday (June 2) at his farm in rural Madison County of an apparent heart attack. He was 54. The Des Moines Register reported that emergency responders were summoned to the residence around 5:30 p.m. Central. “Iowa Public Television lost a friend and a colleague today,” the station said in a statement late Sunday, “and the state of Iowa lost a smart, enthusiastic, and talented agricultural broadcaster with the passing of Mark Pearson.” “For more than 20 years, Mark was Market to Market — reporting on the latest news in agribusiness while providing critical insights for viewers across the nation,” the statement said.
  • Ford Foundation $1M to LA Times concerns some pubcasting observers

    Now on current.org: The recent million-dollar Ford Foundation grant to the Los Angeles Times highlights the heightened competition that public broadcasters now face for philanthropic dollars in a fast-changing media world.
  • Eaton anticipates increased Emmy competition for "Downton Abbey"

    The regal Downton Abbey‘s Emmy-category switch from mini-series to drama could put it up against “American TV’s real aristocracy,” reports Deadline.com, such as Mad Men, Breaking Bad, The Killing and Game of Thrones. “We’re going to be in a whole other orbit,” said Rebecca Eaton, Masterpiece e.p. “We won against some very stiff competition last year from HBO, for which we all remain enormously proud. But in American TV, the drama series track clearly is the faster track. It’ll be interesting to go toe-to-toe with those very different shows and see how we do.” Season 1 of Downton had four episodes; Season 2, seven — exceeding the six that generally define a regular series and prompting the category change.