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Scott Finn

Programs/Content

How to reach audiences who think public media isn’t for them

By Scott Finn, President and CEO (VPR and Vermont PBS), Anna Post, Marketing Strategist (VPR and Vermont PBS) and Kari Anderson, Director of Audience Insights and Radio Programming (VPR and Vermont PBS) | April 27, 2022

A segmentation study identified three groups that Vermont’s public media organizations can attract and engage with a different approach.

Engagement

6 tips for holding a public media listening tour

By Scott Finn, President and CEO (VPR and Vermont PBS) | March 1, 2019

“Don’t try to tack listening onto a performance or ‘normal’ event — make listening the entire point.”

System/Policy

Ten lessons from West Virginia Public Broadcasting’s near-death experience

By Scott Finn, President and CEO (VPR and Vermont PBS) | July 19, 2017

After a roller-coaster ride to preserve state funding for West Virginia Public Broadcasting, Executive Director Scott Finn reflects on what he learned from the crisis.

System/Policy

We learn more from our mistakes. So why don’t we talk about them?

By Scott Finn, President and CEO (VPR and Vermont PBS) | November 5, 2015

Failing is hard. Talking about it is even harder. But if we don’t, we’ll never identify and fix our problems.

Programs/Content

Five steps toward creating a true news network for public radio

By Scott Finn, President and CEO (VPR and Vermont PBS) | June 22, 2015

We have more journalists than the New York Times, but are we having as much of an impact?

System/Policy

Five lessons public media can learn from commercial media

By Scott Finn, President and CEO (VPR and Vermont PBS) | February 3, 2015

A public radio and TV CEO shares gleanings from Columbia University’s Punch Sulzberger Program.

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