Programs/Content
How to reach audiences who think public media isn’t for them
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A segmentation study identified three groups that Vermont’s public media organizations can attract and engage with a different approach.
Current (https://current.org/author/scott-finn/)
A segmentation study identified three groups that Vermont’s public media organizations can attract and engage with a different approach.
“Don’t try to tack listening onto a performance or ‘normal’ event — make listening the entire point.”
After a roller-coaster ride to preserve state funding for West Virginia Public Broadcasting, Executive Director Scott Finn reflects on what he learned from the crisis.
Failing is hard. Talking about it is even harder. But if we don’t, we’ll never identify and fix our problems.
We have more journalists than the New York Times, but are we having as much of an impact?
A public radio and TV CEO shares gleanings from Columbia University’s Punch Sulzberger Program.