Author: Scott Finn
More than money: CPB cuts could cause system to fracture
Now is the time for stations to rededicate themselves to the ideals that brought us together.New study reveals surprising breadth of student reporting in public media
College students help cover communities at 88% of stations, according to a report by the University of Vermont’s Center for Community News.I ran a station in West Virginia. What’s happening now feels familiar
Understand the new rules, but don't accept them.CPB defunding and reauthorization are scary. We should talk about them anyway.
It's time to get over the Beetlejuice effect — we need to drag the monster out from under the bed, look it ...Time is running out to solve the digital revenue puzzle
Stations are beginning to see "green shoots" in raising money from on-demand audiences. We need to grow them, and quickly.Five dos and don’ts for responding to accusations of bias
If you work in public media, you’re going to hear complaints about political bias in news coverage. Station leaders share tips for ...From ‘nice’ to ‘necessary’: How to make a case for your university station
Today’s higher education leaders face unprecedented financial pressures. What is your station doing to help them solve their problems?To build a case for public media’s local journalism, start with a new metaphor
Maps of news deserts don’t tell our story well. Here’s how to create two charts that will.How to reach audiences who think public media isn’t for them
A segmentation study identified three groups that Vermont’s public media organizations can attract and engage with a different approach.6 tips for holding a public media listening tour
"Don’t try to tack listening onto a performance or 'normal' event — make listening the entire point."Ten lessons from West Virginia Public Broadcasting’s near-death experience
After a roller-coaster ride to preserve state funding for West Virginia Public Broadcasting, Executive Director Scott Finn reflects on what he learned ...We learn more from our mistakes. So why don’t we talk about them?
Failing is hard. Talking about it is even harder. But if we don’t, we’ll never identify and fix our problems.Five steps toward creating a true news network for public radio
We have more journalists than the New York Times, but are we having as much of an impact?Five lessons public media can learn from commercial media
A public radio and TV CEO shares gleanings from Columbia University's Punch Sulzberger Program.
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