Battle of the roadshows: Antiques vs. Treasure Hunters, Round 2

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WGBH has filed a federal lawsuit in Illinois, alleging that the Treasure Hunters Roadshow violates the Antiques Roadshow trademark and participates in unfair competition and unfair business practices. “We believe there are many people who have been confused and the things such as the prominent use of ‘roadshow’ and the ‘treasure chest’ are leading to that confusion,” Eric Brass, corporate counsel for the WGBH Educational Foundation, told the Mount Vernon Register-News. WGBH had filed a similar suit in 1999 against the International Toy Collectors Association, the precursor to Treasure Hunters Roadshow; that was settled out of court. Matt Enright, v.p. of media relations for THR & Associates, told the paper: “You can’t trademark the name roadshow. … They don’t know anything about our business. I think they’re scared because we have a new show coming out in the fall. We have a better show and exciting event that people enjoy.”

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