Survey finds that iPods, online streams are changing pubradio listeners’ habits

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iPod usage and the ubiquity of podcasts present both opportunities and threats to public radio, according to this overview of findings from the first annual Public Radio Technology Survey. More than 30,000 respondents nationwide participated in the study, making it the largest-ever survey of public radio listeners. Public Radio Program Directors, one of three pubcasting organizations to collaborate with Jacobs Media on the study, also posted this list of key findings.