Tag: Major giving
Push for major gifts advances as NPR, stations work together
The network’s Jazz Night in America and NPR One app have benefited from the effort.KCPT, NewsHour receive $4 million in “transformational” donation
A "transformational gift" from an anonymous donor through KCPT will create a digital news center in Kansas City, Mo., as well as ...Seven rules for station execs to succeed in fundraising
More than a decade ago, I was appearing on-air during a television pledge drive when a phone bank volunteer said a caller ...Seeking the next $100 million
A review of public stations’ financial data over the past 15 years shows that, despite their widely divergent revenue trajectories, public radio ...Local/national fundraising ‘rules of the road’ needed
While a local public broadcasting station traditionally romances big-donor prospects in its locality, it can occasionally find itself in a jealous spat ...Where is fundraising in your CEO’s to-do list?
The kind of leaders needed to drive this transformation are not just media organization managers but also community leaders.
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