Programs/Content
New Classical California stream brings Latin-influenced music to listeners
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Listeners can choose from streams in both English and Spanish.
Current (https://current.org/tag/classical-music/)
Listeners can choose from streams in both English and Spanish.
The donation is the largest in the organization’s 55-year history.
A music director argues that while classical music can soothe, it’s more than just “aural wallpaper” to its fans.
“We believe that bringing production and distribution under the same roof will provide a more streamlined process for our station partners and be a seamless experience for our listeners,” said an APMG executive.
“People really felt the value of the station to a greater degree during the pandemic and wanted to make certain that the station had the funding it needed to not just survive but thrive,” said Brenda Barnes, CEO of KING FM in Seattle.
“It’s still a work in progress,” says GM Joanne Urofsky. “But we’re really proud of what we’ve launched.”
McQueen was the sole Black host on the syndicated music service.
Success is in the details. These straightforward adjustments to your station might make your sound more appealing.
Core listeners have become even more important to classical radio stations during the pandemic as their loyalty and time spent listening has increased.