System/Policy
Why public media should just say no to Facebook’s money
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Nobody’s realization that Facebook is out of control came just this year. So why did NPR ever accept its sponsorship dollars?
Programs/Content
Why public radio’s news shows need unique approaches to top stories
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It’s never the subject that makes you unique — it’s what you do with the subject.
Jobs
Avoid these cardinal sins in applying for public media jobs
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I’ve hired a lot of folks over the past 35 years in broadcasting, and thankfully most have been good hires, some excellent, and some even extraordinary. I count in that latter group Robert Krulwich, Robert Siegel, Noah Adams, Scott Simon, David Brancaccio, David Brown, and many others. But I have also encountered job applicants who left me with a bad taste in my mouth — not because of who they were, but rather because of what they did during the application process. For the benefit of future applicants, I thought I’d detail some of what I consider the “cardinal sins” of applying for a job. The obvious time-wasters: those who haven’t read the detailed job description or lifted a finger to research the company or station doing the hiring.