Author: Dru Sefton
Dru Sefton covers public television and CPB for Current. She has more than 30 years of experience working at daily newspapers including USA Today as well as Newhouse News Service, a Washington, D.C.–based wire service. When she’s not breaking pubmedia news, Dru enjoys being Current’s official staff baker.
Harrisburg’s WITF lays off 18 staffers
WITF in Harrisburg, Pa., last week told 18 employees they are losing their jobs, according to the local Patriot-News. That will drop the ...By Dru SeftonJune 6, 2011New mindset requires new habits: listen, earn trust, partner-up
The professionals who work to engage public media groups in their communities are still learning what it takes. In a series of articles, ...By Dru SeftonMay 16, 2011Making the most of what PBS can do
PBS’s budget for next year reflects a harsh reality: Revenues from member stations are flat for a third straight year, and scant ...By Dru SeftonMay 16, 2011Lehrer hands off anchor role to reporting team
Jim Lehrer, who has reported the news of the day for more than 50 years, became part of it May 12 when ...By Dru SeftonMay 14, 2011With WMFE out, there’s a hole in PBS map
WMFE’s sale of its TV station in Orlando, Fla., leaves two smaller public stations reluctant to assume the role of big kid ...By Dru SeftonApril 18, 2011Deep chat: ‘Kudos to NPR for the 11 percent. My focus is serving the other 89 percent’
For more than 20 years, public radio has followed a winning formula that is often summarized as “super-serve the core.” That is, ...By Dru SeftonApril 5, 2011House bill saves no money but fights ‘liberal’ bogeyman
After a nearly two-hour battle pitting fiscal conservatism against the value of publicly funded media, the U.S. House of Representatives approved a ...By Dru SeftonMarch 21, 2011One of life’s persistent questions: Will Keillor really let himself retire?
Did Garrison Keillor, that red-sneakered, 68-year-old host of A Prairie Home Companion, really announce his retirement plans in an interview published last week? You ...By Dru SeftonMarch 21, 2011With members shying away, House Public Broadcasting caucus collapses
The House bipartisan Public Broadcasting Caucus, formed in April 2001 to educate lawmakers and defend pubcasting from funding attacks, has disbanded — ...By Dru SeftonMarch 17, 2011Economic crisis may force cuts in aid to pubcasting
“At this point, any and all funding for public broadcasting is at risk,” the Association for Public Television Stations said.By Dru SeftonMarch 7, 2011House vote would axe CPB in 2013
Last time, in 2005, the emissary to Congress was Clifford the Big Red Dog. This time, it’s an aardvark named Arthur. Last ...By Dru SeftonFebruary 22, 2011Haarsager takes on leadership of Public Television Major Market Group
Longtime public broadcaster Dennis Haarsager, who led NPR in an interim capacity prior to President Vivian Schiller’s arrival, is the new executive director ...By Dru SeftonFebruary 19, 2011CR amendment to fund CPB tossed out due to point of order
The amendment from Rep. Earl Blumenauer (D-Oreg.) restoring CPB funds to the Continuing Resolution under debate in the House was gavelled down ...By Dru SeftonFebruary 17, 2011Donation analysis project aims to fill public TV’s development void
Contributor Development Partnership launches as a data-driven effort to identify and share best practices in public media fundraising.By Dru SeftonFebruary 7, 2011Newman’s own way: ‘speak up and do things’
In June 2007, when conservative publisher Rupert Murdoch purchased the venerable Wall Street Journal, actor and philanthropist Paul Newman was upset. Wary of Murdoch’s ...By Dru SeftonDecember 13, 2010