Skip to content
  • About Current
  • Staff
  • Advisory Group
  • Contact
  • Subscribe
  • Advertise
  • Directory of Services
  • Pay an Invoice
  • Donate
  • Public Media Honor Roll
  •
  • logo
  • logo
  • Programs/Content
  • People
  • Development
  • System/Policy
  • Tech
  • Jobs
  • More
    • About Current
    • Staff
    • Advisory Group
    • Contact
    • Subscribe
    • Advertise
    • Directory of Services
    • Pay an Invoice
    • Donate
    • Public Media Honor Roll

Current - For people in public media

Current (https://current.org/author/dick-mcpherson/)

  • Programs/Content
  • People
  • Development
  • System/Policy
  • Tech
  • Jobs
  • Don't Miss
  • State funding of public media
  • Harassment
  • Currently Curious
  • Rewind: The Roots of Public Media
Subscribe

Dick McPherson

Development

Stations improve digital fundraising but still face challenges

By Dick McPherson, Digital Fundraising Adviser (Public Media Futures Forums) | July 6, 2017

Public broadcasters must adopt a “culture of testing” and tackle mobile.

Do you get it?

Current's newsletter.

Pubmedia headlines and jobs delivered to you.

Featured Jobs

Current

Current is an editorially independent, nonprofit service of the American University School of Communication. We're funded by your subscriptions, your donations, advertising, and a generous grant from the Wyncote Foundation.

Current is a member of

<span>Current is a member of</span>

Categories

Archives

Search Current

Copyright 2018. Current. All rights reserved.

  • Privacy policy
  • Terms and conditions
  • RSS feeds

Built with the Largo WordPress Theme from the Institute for Nonprofit News.

Back to top ↑