Politico supplies back story on Muppets’ partnership with White House

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Curious about how the Muppets ended up partnering with the White House to promote healthy foods?

“The back story,” according to Politico, “involves a series of connections between a White House chef turned policy adviser, a best-selling book and a former Coca-Cola executive who used the marketing skills he learned selling sugar-sweetened beverages to instead promote carrots.”

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